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You Can Apply for These Small Business Loans with Bad Credit, business loans with

You Can Apply for These Small Business Loans with Bad Credit

Business loans with bad credit

Small business owners are often turned away by lenders when they have poor credit. That s because a bad credit score implies you have not managed your finances properly in the past.

A number of alternative lenders are offering loan solutions for bad credit today. These lenders place more importance on the operating history and strength of your business. In other words, they do not focus solely on your credit score when they consider your loan application.

Here are some loans for bad credit options worth exploring.

Small Business Loans with Bad Credit

Kabbage

The best thing about Kabbage is that it does not require a minimum credit score to qualify. It does, however, check your credit history. If you are looking for some short-term working capital, Kabbage is worth trying. You can borrow from its line of credit and repay on an as-needed basis.

To qualify, you should have minimum annual revenue of $50,000 and have been in business for at least a year. You must also have a business checking account, bookkeeping software or an online payment platform.

It takes only a few minutes to complete the online application process and if approved you can get funds in just a couple of days.

Fundbox

Fundbox does not have a minimum credit score or minimum annual revenue requirement. Instead, it takes the value of your invoices and ability to repay the loan into consideration.

Funding is prompt and takes up to just three business days.

To qualify, you must use bookkeeping software or online accounting that can link to Fundbox and have a minimum of six months activity in one of these software applications.

OnDeck

OnDeck offers both term loans and lines of credit. You can go for the term loan if you are looking for some quick cash to expand. If you want to manage your cash flow and working capital, a line of credit is your best option.

To qualify for OnDeck s term loan, you must have a personal credit score of 500 or higher. For a line of credit, your personal credit score should be at least 600.

Once you complete the online application process, you ll get a decision within a few minutes and funding as soon as the following day.

Interestingly, OnDeck reports your payment activity to the three credit bureaus, which means paying off your loan on time can boost your credit score.

BlueVine

If you lack collateral, have poor credit and unpaid invoices, you may consider BlueVine. The lender offers an advance based on the value of your invoices. Approval is based on the strength of your cash flow and the financial strength of your debtors.

You do need to have a personal credit score of 530 or more to qualify. Also you should have at least $120,000 in annual revenue and have been in business for at least three months.

StreetShares

If you have a new business, StreetShares is a good option to explore. The lender requires a minimum of one year in business and $25,000 in annual revenue. But even if you have been in business for only six months and you can qualify with $100,000 in revenue.

You need to have a minimum personal credit score of 600 or more and a strong cash flow to be eligible.

Dealstruck

Dealstruck is a good option if you are looking for different loan products. The lender offers a term loan for expansion, an asset-based line of credit for businesses with unpaid invoices and an inventory line of credit for businesses that have recurring inventory purchase requirements.

To qualify, you need to have a minimum credit score of 600, although company CEO Ethan Senturia has said that the company accepts scores in the 500 range. You also need at least $150,000 in annual revenue and need to have been in business for at least a year.

A bad credit score may create problems for you when you try securing funds for your business, but it shouldn t stop you from exploring options. You need to understand your needs and look for options that meet your requirements.

Editor’s Picks

Shubhomita Bose

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Business loans with bad credit

These options gives hope to those people who are already buried in debt. But I am not a fan of taking a loan and having more debts to pay existing debts if you know what I mean.

Aira, business debt is a different animal than consumer debt. It s one thing to go into debt buying nice furniture, big tvs, vacations, etc. It s another thing to go into debt to get bulk inventory discounts, finance equipment, expand restaurant seating, or anything else that will turn $1 of debt into $2 of revenue, for example. That s what business loans are typically used for.

Looking for a simple small business loan with monthy affordable payments. A possible loan of 5,000 dollars please


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Business Loans For Bad Credit – How To Apply For A Va Loan, business

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Expert Interview with Noah Wieder on the benefits of owning an ATM #business #grant


#atm business

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Expert Interview with Noah Wieder on the benefits of owning an ATM

Cash is still king in plenty of places, which is why ATMs are more popular than ever, says Noah C. Wieder, CEO of ATM Depot .

ATM users prefer to pay with cash to avoid credit card debt and interest charges, and merchants also prefer cash users; so having an ATM nearby helps them lower their credit card processing fees.

“So it’s a win-win for merchants who either own and operate their own ATM or who contract with an IAD to operate one for them,” he adds.

Noah recently checked in to tell us about the benefits of investing in an ATM machine and give us a crash course on becoming an independent ATM deployer. Here’s what he had to say:

Tell us the story behind ATM Depot. What’s on your site? Who should be reading it?

ATM Depot caters to individuals, investors, entrepreneurs and independent ATM deployers (IAD’s) looking for a flexible, friendly, experienced and honest ATM company. We believe in transparency in an industry where we see a lot of secrets and scams .

Who can invest in an ATM machine?

Literally, anyone can invest in an ATM. Retailers; commercial landlords; city governments looking to increase revenues at parks, museums and other public places; entrepreneurs; and anyone who can count money.

The cost to enter the ATM business is amazingly low. Many ATM models can be purchased for under $2,500 including shipping. The cost of not working with an experienced ATM company is the expensive part. The cost of learning from mistakes can get expensive.

A better question is who can operate an ATM. Most investors and entrepreneurs can invest or operate an ATM business unless they have a felony criminal record or have been involved in any type of financial crime.

What are the benefits of investing in and managing ATM machines?

It’s very similar to most passive income business models. Benefits include:

  • Working your own hours
  • Excellent annual returns (even on locations that only have three or four users per day)
  • Minimal investment, relatively low risk
  • Getting to meet and work with great people
  • No more trading time for money
  • Great ROI

What considerations should someone who’s interested in investing in an ATM machine make before purchasing one?

They should read everything they can about the business. A couple of links to some of the papers I’ve authored:

Of course, I recommend my book, The Amazing Money Machine, where I explain the entire business from start to finish. ATMdepot.com also offers serious investors a private members’ area where they can get proprietary information, forms and videos that are reserved for our IADs.

Get a handle on your cash with Mint.com .

What are the disadvantages and/or risks associated with these machines?

As with any business, the biggest risk is loss of capital; however, with the ATM business that risk is minimized since the biggest investment is the ATM hardware, which is an asset that can always be moved to a new location.

Another risk is vandalism and/or theft, but inexpensive insurance is available; and in my 20+ years in the business we’ve experienced very few of those issues (but they can occur).

Machines do need to be serviced and cleaned regularly to make sure they remain in the best working order. While not usually an issue, there can be cash jams, printer jams, communication problems or electrical surges that can bring the ATM offline (a good surge protector is key).

ATMDepot.com offers toll free 24/7 tech support and most issues can be resolved over the phone, but if an ATM investor owner-operator needs more help, a field service call can be arranged quickly.

Where are the best locations for ATM machines?

This is a big question and also varies by geography.

While everyone knows that convenience stores, casinos, supermarkets and adult retailers are great locations, they are difficult to obtain.

The best locations are high traffic places where people need cash, like stores that don’t accept credit cards or where a bank might be several blocks away.

My book has an entire in-depth chapter dedicated to this topic. A good ATM company can help their IADs evaluate locations using a variety of tools including Google Maps (satellite view) to help access the area, Zillow or SearchBug Tools to hone in on certain neighborhoods and geographic characteristics to further evaluate the potential of a location.

Where do we go to purchase an ATM machine?

ATMs can be purchased from several different ATM companies; it’s important to compare features and models carefully. New laws and compliance requirements are forcing existing ATM operators to upgrade machines, and some non-compliant machines that should be recycled are showing up for sale on websites. Some machines are non-ADA compliant, some ATMs have old software and hardware that cannot be upgraded; so it’s important to purchase ATM machines from reputable firms with the most updated information on what ATM models are outdated.

I wrote an eBay guide about the five questions to ask before buying an ATM since I saw so many scams on eBay for used machines.

How are the machines stocked? Who handles stocking them?

There are several ways to load an ATM. It’s as easy as loading a napkin holder.

The person loading the ATM is called the vaulter. Vaulters could be the ATM owner, a professional independent cash vaulter, an armored car service, or a trusted third party. The important thing to remember is that if the vaulter is not consistent and lets the machine run out of cash, then the ATM owner and the store lose money and customers get upset. So vaulting is a very important component of the business.

The most costly vaulter is an armored car and a cash management service, but it’s also the most reliable. So for a very busy machine, this can be beneficial; but the ATM also requires a significant lock upgrade for armored car auditing.

The additional lock can increase the cost of the ATM by $600 to $650, which can be significant on a $2,500 machine. The least expensive solution is to have the location be the vaulter and share the revenue or pay a set per transaction fee.

What types of machine models are available?

We currently like the Hyosung and Genmega ATMs as they are fairly priced and very reliable. There are many different models, many of which suited to different applications. It’s best to work with someone from our office once a location is selected.

Recommendations can then be made based on available space, traffic estimates, cash needs, visibility, and indoor/outdoor or freestanding/through-the-wall models.

There are many questions that should be asked and answered before a specific machine is ordered by an investor. Preservation of capital, ROI, and profit potential should all be considered.


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Own Your Own Direct Selling Company With K – B Small Business Opportunities and

#small business ideas for women

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Explore one of the best business ideas for women

In Kaeser & Blair, I not only found a lifelong business partner, but I discovered one of the best small business ideas around!

I looked at a lot of business ideas for women, but none of them were appealing to me. Kaeser & Blair offers you the ability to make a substantial income while owning your own business and selling awesome products. What could be better than that?

The best small business ideas can be found with Kaeser & Blair

Many companies – direct sale companies in particular – promote themselves as being good business ideas for women. They may offer the ability to sell products that women typically enjoy selling, or offer flexibility and freedom that allow women to work around a hectic schedule or diverse set of priorities. Many of these small business ideas sound great, but just don’t deliver on their promises.

Kaeser & Blair business owners
discuss how to make extra money.

Kaeser & Blair is different. K
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Business Laptops with Intel and AMD Processors #home #business #opportunity


#best business laptop

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Business Laptops

^Dell Business Credit: OFFER VARIES BY CREDITWORTHINESS AS DETERMINED BY LENDER. Offered by WebBank to Small and Medium Business customers with approved credit. Taxes, shipping and other charges are extra and vary. Minimum monthly payments are the greater of $15 or 3% of account balance.

Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, and Xeon Inside are trademarks of Intel Corporation in the U.S. and/or other countries.

Offers subject to change, not combinable with all other offers. Taxes, shipping, handling and other fees apply. U.S. Dell Home new purchases only. Dell reserves the right to cancel orders arising from pricing or other errors.

*Promotional eGift Card: Arrives separately form purchase, typically in 10-20 days from ship date via email; expires in 90 days (except where prohibited by law). Terms and conditions apply. See www.Dell.com/giftcard/promoterms .

*Rewards are provided in the form of a promotional code that arrives separately from purchase via email 10-20 days after ship date; code expires in 90 days (except where prohibited by law). Up to 10% rewards only on purchase amounts using Dell Business Credit. 5% back in rewards valid on all other purchases. Bose products only eligible for 5% rewards. Any balance remaining on your purchase after Dell Advantage rewards are applied may not be paid with DBC and instead a separate form of payment must be used. Refurbished and/or used purchases do not qualify for rewards. Expedited Shipping not available on TVs 40” or larger and 55” Dell Branded Monitors. Other exceptions apply. See dell.com/rewardterms.

80% faster deployment: as compared with Cisco in the April 2015 Principled Technologies Report sponsored by Dell, ”MANAGE INFRASTRUCTURE AND DEPLOY SERVICES WITH EASE USING DELL ACTIVE SYSTEM MANAGER.”

Lower TCO: TCO calculated over 5 years and applies to specific workloads. Source: “Cloud Comparison: Microsoft Private Cloud on the Intel-Powered Dell Solution vs. a Leading Public Cloud Provider,” a Principled Technologies Report commissioned by Dell, August 2014. Actual results will vary.

Intel, the Intel logo, Xeon, and Xeon Inside are trademarks or registered trademarks of Intel Corporation in the U.S.and/or other countries.


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110 Small Business Ideas With Low Investment Capital #great #business #ideas


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List of creative and unique small business ideas you can start with little capital.

Small business ideas abound around us. Are you looking for small business ideas in Hindi or India? Perhaps you are in a different region. You may be looking for small business ideas in UK, Philippines or Nigeria. We have researched various small business ideas you can start with low investment. Before you continue reading this article, let me give you a hint that it is going to be a long list of small business ideas. However, for you to make most of it, you should not just rush the article by scrolling from the top to the bottom. Even if you are looking for a specific business idea, you may stumble on other good business ideas that may catch your interest. Perhaps a particular business idea does not appeal to you, that does not mean you should not read it. Who knows whether by reading it, something may spark up in you that will lead to the birth of your own new business idea. When looking for business ideas, you need to keep your mind open. Otherwise, certain opportunities may just be passing you by. Therefore, you should be willing to read to digest and not just to have a glance at the list of the business ideas. Or else, it will be like magical words; the more you look, the less you see.

A lot of people usually ask me; what are the most lucrative small businesses to start? This article may not be able to provide specific answer to this question because the most lucrative small businesses is relative. What is considered the most lucrative small business ideas in India may not be profitable small business ideas in UK. However, from the list of small business ideas covered on this page, you will be able to identify the one that will help you start your dreamed small business. Nevertheless, list of creative and unique small business ideas discussed in the next eighteen pages is broad enough to cover the enquiries we received. You need to be patient enough in order to digest it. For people that may be willing to read in detail, I have dedicated a page within this article to help the readers come up with small business ideas they can start almost immediately.

If you are looking for small business ideas with low investment capital, affiliate marketing is probably one of the quickest and cheapest small business ideas to start making money online. The reason is that, you don’t have to create any products yourself. Your task is to link up a buyer and a seller. You will be paid a commission on the sale that has been referred by you. In some cases, you don’t need to sell products to earn a commission. We have different affiliate programs and they use different payment terms. Examples are; Pay per sale, pay per lead and pay per click. It is good home business ideas for men and women. The advantages of affiliate marketing are numerous. Few are listed below:

  • It is cost effective as you don’t need to bother yourself about production costs.
  • The market is global
  • Becoming an affiliate is free
  • Both storage and shipping are taken care by the seller
  • The seller handles customer complaints for you
  • It can be run as a side business
  • You can run the business from home

Animal Feed Production

One of the lucrative small business ideas you can consider is animal feeds production. People eat meat, chicken, turkey and eggs every day. But before it gets to that level, there is need for rearing. All these livestock require feeds for them to grow. If you can formulate a diet that combines different feedstuffs that meet the energy and protein requirements of animal, animal feed production can be a good small business idea for you. Animal feed production can be operated as home business. However, you should ensure that you don t infringe the zoning rules governing your area. You should also ensure you obtain permits before you start the business. If you are searching for small scale manufacturing business ideas, animal feed production is a small scale business idea that can grow to become a big company. Because of the associated costs involved in production, it will be good if you can get the feed ingredients at good prices. Buying in bulk can make you enjoy discounts. However, this requires money except your suppliers are ready to sell to you on credit. Getting your formula for the mix of ingredient right will result to the production of feeds that are rich in protein, energy and vitamins. These are vital basic nutritional elements a good animal feed is expected to contain. You can sell your products through distributors, wholesalers or retailers. You can even sell directly to local farmers.

If you are good at child caring, babysitting can be among the list of small business ideas you can consider. Why should you consider this as a business idea? It is because of the unique advantages it has over other small business ideas. These include the following:

  • It is not seasonal
  • It is recessional-resistant
  • It is business idea you can start without investment
  • It is a good home business

Baby sitting is a good home business idea for women and teen. Nevertheless, it is important that you consider the responsibilities involved and the consequences before you start this business. As a babysitter, you will be responsible for a change of diaper, bathing and the safety of the baby. Therefore, you need to prepare yourself before hand. Also, you need to determine the kind of kids you will be comfortable with. Can you look after newborns or kids with special needs? It is important that you ask necessary questions before you accept a babysitting job. As a beginner, you can secure your first sitting job by telling people within your neighbourhood about your new business idea. Kids can be very playful and sometimes annoying. Therefore, you need to be an entertainer. You don t need to have all the skills required before you start the business, you will learn from parents and other babysitters as you go on.

If you are good at baking cake, bread or donuts, you will not only gain satisfaction, you can turn it into a money making venture. This is among small business ideas one can start as home business. There is growing need for baked products. Many people like eating freshly baked food but in actual fact, many of them don t know how or have time to bake it. Baking is one of the small business ideas with low investment capital. You don’t need extra capital to rent a space. It is flexible enough. However, except you already have the equipment needed for your new business idea, you will need to buy appliances like ovens, refrigerators, pans and other utencils. You can decide to run it as a counter service bakery where individuals can walk in and pick baked products. Alternatively, you can make it a specialty service. In this case, you need to specialise on a particular kind of baked product. If you can establish yourself as a specialty, people and bigger eateries will start contacting you for business. As your baking business begins to grow, you will need to start producing in larger quantity. If you want to sustain the growth, it is advisable that you don t compromise on quality. Also, getting adequate feedbacks from your customers will help you ensure that you are meeting their needs. As long as you maintain the quality of your products, people will continue to patronize you. Baking requires a lot of time both in production and marketing. Therefore, you need to know the right time you need to hire a staff to assist you. We classify baking among home based small business ideas for women.

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How to Come Up With an Idea for a Business #business #internships


#start up business

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How to Come Up With an Idea for a Business

In their book, Start Your Own Business , the staff of Entrepreneur Media, Inc. guides you through the critical steps to starting a business, then supports you in surviving the first three years as a business owner. In this edited excerpt, the authors offer suggestions for figuring out just what kind of business you d like to start.

How do you start the business idea process? First, take out a sheet of paper, and across the top, write Things About Me. List five to seven things about you things you like to do or that you re really good at, personal things (we ll get to your work life in a minute). Your list might include: I m really good with people, I love kids, I love to read, I love computers, I love numbers, I m a problem solver. Just write down whatever comes to your mind; it doesn t need to make sense.

On the other side of the paper, list things you don t think you re good at or you don t like to do. Maybe you don t like to meet new people or you re really not that fond of kids or you don t like public speaking or you don t want to travel. Don t overthink it.

When you re finished, ask yourself: If there were three to five products or services that would make my personal life better, what would they be? Determine what products or services would make your life easier or happier, make you more productive or efficient, or simply give you more time.

Next, ask yourself the same set of questions about your business life. Also examine what you like and dislike about your work life as well as what traits people like and dislike about you.

Finally, ask yourself why you re seeking to start a business in the first place. Then, when you re done, look for a pattern (i.e. whether there s a need for a business doing one of the things you like or are good at).

Inspiring moments

Inspiration can be found anywhere. Getting an idea can be as simple as keeping your eyes peeled for the latest hot businesses; they crop up all the time. Many local entrepreneurs made tons of money bringing the Starbucks coffeehouse concept to their hometowns and then expanding from there. Take Minneapolis-based Caribou Coffee. The founders had what they describe as an aha moment in 1990 and, two years later, launched what is now the nation s second-largest corporate-owned gourmet coffeehouse chain. Other coffee entrepreneurs have chosen to stay local.

And don t overlook the tried and true. Hot businesses often go through cycles. Take gardening. For the past few years, gardening products and supplies have been all the rage, but you wouldn t consider gardening a 21st century business. The same goes for shoe cobblers and seamstress businesses with people wanting shoes and clothes to last longer or fit just-so, these businesses are in demand, and supply is short.

In other words, you can take any idea and customize it to the times and your community. Add your own creativity to any concept. In fact, customizing a concept isn t a choice; it s a necessity if you want your business to be successful. You can t just take an idea, plop it down and say, OK, this is it. Outside of a McDonald s, Subway or other major franchise concept, there are very few businesses that work with a one-size-fits-all approach.

One of the best ways to determine whether your idea will succeed in your community is to talk to people you know. If it s a business idea, talk to co-workers and colleagues. Run personal ideas by your family or neighbors. Don t be afraid of people stealing your idea. It s just not likely. Just discuss the general concept; you don t need to spill all the details.

Hopefully by now, the process of determining what business is right for you has at least been somewhat demystified. Understand that business startup isn t rocket science. No, it isn t easy to begin a business, but it s not as complicated or as scary as many people think, either. It s a step-by-step, common-sense procedure. So take it a step at a time. First step: Figure out what you want to do. Once you have the idea, talk to people to find out what they think. Ask, Would you buy and/or use this, and how much would you pay?

Determining what you want to do is only the first step. You ve still got a lot of homework to do, a lot of research in front of you. Most important: Do something. Don t sit back year after year and say, This is the year I m going to start my business. Make this the year you really do it!


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How to Start a Candle Making Business (with Pictures) #internet #home #business


#candle making business

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How to Start a Candle Making Business

Decide what type of candle you would like to make. When you’re first starting out, it’s best to stick with one or two products. In candles, making container candles is probably the simplest, but you can also make mold candles or taper candles. [1]

Can you please put wikiHow on the whitelist for your ad blocker? wikiHow relies on ad money to give you our free how-to guides. Learn how .

Pick a wax to work with. Waxes come in several main groups. Which group you choose is mostly based on preference.

  • One group is paraffin, which is a by-product of petroleum. You can find it in a variety of melting points, depending on what type of candles you are making. For instance, you need a higher melting point for tapers than you do for container candles. [2]
  • Another type of wax is beeswax. Beeswax is a product that bees make, so it has a natural, light honey smell. Some people prefer this wax because it is all-natural, though others will mix beeswax with other waxes for their candles. [3]
  • A third category of waxes is vegetable waxes, where soy is probably the most popular. One benefit of soy wax is it is pure white, and it also doesn’t shrink up when you pour it, which means you don’t have to pour wax more than once. Bayberry wax is also in this category. [4]

Learn the technique. One of the simplest ways to learn how to make candles is to take a class in your community. You may be able to find one with your local parks and recreation department or even at your local community college. However, you can also find a wide variety of tutorials online. In fact, you’ll likely be able to find all you need to know online if that is your preference. [5]

  • You can also check out books from your local library about candle-making.

Practice the technique. Before you start selling, you need to take time to build up your skill. Try working a little bit each day on your business, starting with practicing a bit each day.


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Small Business Bureau signs MoU with 12 groups to train entrepreneurs – Stabroek News

#small business bureau

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Small Business Bureau signs MoU with 12 groups to train entrepreneurs

Twelve private training institutions have signed Memoranda of Understanding (MoU) with the Small Business Bureau (SBB) to train entrepreneurs.

GINA said this is being facilitated through the Micro and Small Enterprise Development programme (MSED).

The MoU will allow these institutions to train young entrepreneurs, who have benefitted from cash grants and loans through the SBB, in managing their own small businesses, GINA added.

Minister of Business and Tourism, Dominic Gaskin and his Permanent Secretary, Rajdai Jagernauth (GINA photo)

The institutions which will facilitate the training are the Ruimveldt Life Improvement Centre, Generation Next, Roadside Baptist Church Skills Training Centre, Partners of the Americas, Kuru Kuru Co-operative College, Action Coach Guyana, Guyana School of Agriculture, EMPRETEC, Cerulean Inc, the Critchlow Labour College, Management Options and Interweave Solutions.

Minister of Business and Tourism, Dominic Gaskin encouraged the trainers to utilise modern technologies which would make the training relevant to the contemporary business environment.

GINA said that the MSED programme which began in 2013 has trained more than 1,000 young entrepreneurs who accessed small loans and grants through the SBB.

Officer in Charge of the bureau, Gillian Edwards-Griffith said, “We have done to date 193 grants, $300,000 each, and in terms of loans with financial partners, we have three, of which two are active giving a total of 63 loans”.

The MSED programme will be evaluated by an independent body to give the SBB a fair idea of the successes prior to the second phase of the training.

Funding will be evenly disbursed among the training institutions, GINA added.

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  • How to Write a Business Profile: 10 Steps (with Pictures) #business #sale


    #business profile

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    How to Write a Business Profile

    A business profile is like a résumé for your company. It lists basic company details and gives you a chance to highlight your strengths. Just like a résumé, you should write each business profile with a purpose in mind. Use it as an opportunity to briefly state why potential clients should work with you, but give thorough and precise details.

    Steps Edit

    Part One of Two:
    Getting Down Company Information Edit

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    Talk about your company’s ideas. If you have a mission statement, put it here. Otherwise, write out your company vision, guiding ethos, and a little about your history. Telling who you are and what drives you gives your company a human element. It also gives you a chance to do some subtle advertising early on.

    • This is a place you can afford to be a little vague. Mission statements are legally necessary for some businesses, and may need to be specific. For everyone else, try to state what you do without limiting yourself. You don’t want to scare away potential business that thinks you wouldn’t consider expanding into adjacent industries. But it is easy to overdo vague language.
    • A bad example: “XYZ Semantics is a company driven by the pursuit of its dreams. We want to bring you with us on this journey. Our dedication to solutions and innovation make us the leading marketing consultants west of the Mississippi.”
    • A good example: “XYZ Semantics is seasoned and talented team of marketing consultants. Since 1975 we have helped our clients grow their business and profits. Though our methods are complex, our goal is simple: we want to help you sell your product to more customers.”

    Find out more specific details. Check with your secretarial or human resource staff to find out up-to-date details in several areas. You may not need to use all these, but having them on hand will make it easier when you sit down to craft the profile. Set up a way to streamline this process in the future, as you will want to update this information in your profile regularly.

    • Number of employees
    • Turnover. Low turnover can indicate stability, but either way it’s a good statistic to have on-hand.
    • List of all business activities. What are all the areas you work in?
    • Unique equipment or specialties. If you are the only company that produces, say, a rare machine part, you need to mention that.
    • Certifications
    • Imports/exports
    • Your methodology and/or what software you use.
    • Volume of output you can handle. Prospective clients need to know if you are prepared to meet their needs.
    • Delivery stats. How many units do you ship in a given period?
    • Major accounts or clients. This is a way to show prospective clients whether or not you are used to doing business with companies like theirs. It’s also another chance for subtle advertising.

    Sift through all this information. Since you want to keep the profile short, you can’t include every possible detail. Also, not all of them might be strengths. Pick out what might be relevant to include in your profile in various contexts. Keep the other information on hand for future reference, but put the important stuff in one place for easy access.


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