Tag: Tutorial

Photoshop Business Card Templates and Print Design Tutorial #business #continuity


#business cards templates

#

Photoshop Print Design Tutorial

Design Business Cards in Adobe Photoshop

This tutorial will guide you through the process of designing prints in Photoshop as well as providing press-ready templates to get you started.

Once finished, upload your files to order high quality business cards!

Table of Contents Step 1. Download a template.
Step 2. Inspect template understand bleed.
Step 3. Verify color mode and resolution.
Step 4. Create your designs.
Useful Tips. Save often and print your designs.
Step 5. Flatten image discard hidden layers.
Step 6. Save as TIF.
Step 7. Place your order.

Download one of these pre-formatted templates and open it in Photoshop:

Right Click Save Link As

Familiarize yourself with the template by learning what the colored lines mean.
These rules apply to all products, reguardless of size or shape.

The PINK lines are called cut/trim lines. The cut lines show where your prints will be cut away from the much larger sheet of paper it was printed on. This ensures color all the way to the very edge of your cards. This method is called full bleed.

The BLUE lines are called the safety lines. Anything outside these lines run the risk of being cut off. Although the cutting machines are very accurate, staying inside of this area ensures that important text/graphics won’t be chopped off. It also helps make your card more readable by provider further separation of text and edge of the finished print. Your background colors/images MUST extend past the PINK cut lines!
Keep all your non-background text, logos, pictures, etc. inside of the BLUE safe area!

Step Three

Verify that your design is in CMYK color mode and at 350dpi resolution.
This is very important as we will not be able to print your design if these settings are not correct.

Image Mode CMYK
Image Image Size Resolution: 350 pixels/inch

Step Four

Now you are ready to begin the design phase. It’s up to you to decide what you want the card to look like. Start experimenting and use the different tools & techniques to get the look you desire.

Create separate files for each side if you wish to have printing on the back.

Looking for something to give you that creative boost?

Browse through thousands of easy-to-follow tutorials to create some really impressive effects in Photoshop. Experimenting with these tutorials is how I learned to use Photoshop without taking a class or buying those thick expensive “How To” books.

Useful Tips

The Inkjet Test: Throughout the design process I suggest printing your creations on your inkjet printer directly from Photoshop. Use glossy photo paper if you have it. This will give you a good idea how your card will look as far as sizing goes. If your text looks small when printed on your inkjet, it will be too small when printed by our presses.

I suggest using the highest resolution print option (photographic quality) that is available on your printer. No adjustments to sizing or placement will be needed. The design should print on the paper at the actual finsihed size.

Remember the full bleed process will trim your cards down to normal size.

Save Often!
You never know when your computer may crash or lock up. Loosing work you’ve spent hours on is very disheartening. While you are working on your file, save as a .PSD to preserve your layers within the design.

Step Five

After saving as a .PSD flatten the layers in your image. If any layers are hidden, discard them.

Layer Flatten Image
Discard Hidden Layers? OK

With all layers flattened, you can now save your image out as a press-ready .TIF file.

File Save As Format: TIFF (*.TIF; *.TIFF)

Step Seven

Upload your newly created files for high quality printing delivered to your door!

Select the print product of which you designed to upload and order:


Tags : , , , , , , ,

Tutorial: Business Model Brainstorm Tool – Template – Board of Innovation #service #business #ideas


#business models

#

Design your business model:

Excel is not the most engaging innovation tool, is it? Discussions on business models often end up in total confusion. You re talking about multiple revenue streams, tens of partners, and many transactions going back and forth. It s pretty hard to keep all information top of mind, let alone be creative. That s why we developed a visual brainstorm method for this kind of challenges! Perfect for individual and team brainstorms about new business ideas. For those who are familiar with the Business Model Canvas by Alex Osterwalder. this methods works in perfect harmony!

“If you think designing a business model is complex, difficult or boring…you must try the Business Model Toolkit from the Board of Innovation! It is simply brilliant, easy and flexible at the same time. The toolkit is an amazing way of seeing and designing business models.” Maria Ana Neves, Sintese Azul (UK)

UPDATE:Get on the waiting list and be first in line to receive our new business model kit! We ll send you a notification once they are ready to ship!

So how will this tool help me?

This brainstorm kit visualizes how you plan to make money. You can set up different revenue models to compare during your brainstorm sessions. The kit is perfect to present your business idea to a large group. This tool has been developed by the Board of Innovation to bring you one step closer to bringing your idea to reality.

How do I use this tool?

Find an inspiring spot and ideally some bright minds
Start by naming all the (potential) actors in your ecosystem
Map out the initial transactions with your customers
Add other transactions with suppliers, partners, and other stakeholders
Design new business model scenarios and play around with it
Find inspiration in successful business model examples

16 BLOCKS TO VISUALIZE YOUR BUSINESS MODEL

All our business model examples are visualized with this set of 16 building blocks. To give more insight in how this works, we give a brief overview of the different building blocks. Using a common, visual language enables you to easily communicate business models to different audiences, to learn from successful models in other industries, and to quickly generate new variations and business models of the future.

Once you grasp the building blocks below, check out our business model tools to design your own business model in seconds. Share the results in your organization and let us know what you think about this method.

1. YOUR ORGANIZATION
This is where your business model starts to get shape. Place this block in the center and build your model around it.

2. THE COMPANY
The second most important block is the company. In most models this will be the actor that offers a product or service.

3. THE CONSUMER
The one that receives the product and gives something in return, is the consumer. In B2B models, the client is a company and will therefore be illustrated with the previous company icon. The general company-client relation is the same in both business systems.

4. SUPPLIER
Although we prefer not to include much of the secondary stakeholders, sometimes it is relevant to show how the supplier side of a business system works. This icon can also be used for service suppliers like web or marketing agencies.

5. NON-PROFIT
Unions or charity organizations are not focused on making money but often they do haven an impact on your organization. If relevant you can add this player to the system.

6. GOVERNMENT
Many companies do not like the involvement of a government on their business model, except when they have some money to offer.

7. PRODUCT
The first, most straightforward offer to clients is an actual product, ranging from basic commodities up to finished goods. A BMW car is one example, but today also digital products can be included.

8. SERVICE
A first way to upgrade your business model is to offer a service next to the product. BMW in this case will not only sell you a car, but will include maintenance and other services around the product. Of course, a lot of companies offer only services without product.

9. EXPERIENCE
The two concepts of product and service are commonly applied throughout our economy. In the last years, several companies have moved a step further by offering an experience to customers. BMW does not sell a car with a service in this case, but a driving experience.

10. Money
The typical currency that clients pay with, is money which is critical to company s revenue models. This is in contrast to exchange. The building blocks make a differentiation between two types of money. This first icon represents the normal value of a good, including profit.

11. LESS MONEY
This second icon represents money as well, but less than the normal amount covering cost and profit of what is offered. Usually this transaction implies that other revenue streams are added to the traditional business model.

12. REPUTATION
Today, the next upgrade to reputation can only be found in a few sectors. In these cases, ‘reputation’ selling can be described as the most essential brand experience. If you take the example of BMW, then you could say that some people don’t see their BMW as a driving experience but as the core values and reputation of the brand as such. Hereby, customers are able to shape their own identity with that of the company. Typically reputation will be placed in the top of Maslow’s hierarchy of needs, which makes this type of transaction extremely valuable to companies.

13. EXPOSURE/ATTENTION
Active exposure or attention is the next step in the evolution of currency. People are not only offering their own attention, but also that of their peers in their social environment. For some businesses the spreading of their ideas and brand values becomes more important than the immediate return in money. Of course, companies can’t just rely on active exposure, so their business model should include more players and other transactions. Many start-ups and even big web 2.0 companies are still struggling with this. There is a lot of exposure and value offered to clients, but there is no sustainable business model to capture that value in revenues and profit.

14. CREDITS
(Virtual) credit systems are on the rise. Therefor we have to add them to the business model blocks as well. Loyalty cards and similar are also covered

15. DATA
Information is one of the key items that’s being transfered in modern business models. Depending on the context a mixture of ‘information’ related items (content, data, knowledge, articles. ) are being used in relation to this block.

16. RIGHT
Ownership rights, IP and even the right to emit CO2 are items that stakeholders can exchange between each other. This must be the most abstract block but is necessary to illustrate the innovativeness of several models.

These giants already found new business ideas with our kit:


Tags : , , , , , , , , ,

PHP Tutorial #php #tutorial, #php #tutorail, #learn #php, #teach #me #php, #php #introduction, #php

#

PHP Tutorial – Learn PHP

If you want to learn the basics of PHP, then you’ve come to the right place. The goal of this tutorial is to teach you the basics of PHP so that you can:

Advertise on Tizag.com

  • Customize PHP scripts that you download, so that they better fit your needs.
  • Begin to understand the working model of PHP, so you may begin to design your own PHP projects.
  • Give you a solid base in PHP, so as to make you more valuable in the eyes of future employers.

PHP stands for PHP Hypertext Preprocessor.

PHP – What is it?

Taken directly from PHP’s home, PHP.net. “PHP is an HTML-embedded scripting language. Much of its syntax is borrowed from C, Java and Perl with a couple of unique PHP-specific features thrown in. The goal of the language is to allow web developers to write dynamically generated pages quickly.”

This is generally a good definition of PHP. However, it does contain a lot of terms you may not be used to. Another way to think of PHP is a powerful, behind the scenes scripting language that your visitors won’t see!

When someone visits your PHP webpage, your web server processes the PHP code. It then sees which parts it needs to show to visitors(content and pictures) and hides the other stuff(file operations, math calculations, etc.) then translates your PHP into HTML. After the translation into HTML, it sends the webpage to your visitor’s web browser.

PHP – What’s it do?

It is also helpful to think of PHP in terms of what it can do for you. PHP will allow you to:

  • Reduce the time to create large websites.
  • Create a customized user experience for visitors based on information that you have gathered from them.
  • Open up thousands of possibilities for online tools. Check out PHP – HotScripts for examples of the great things that are possible with PHP.
  • Allow creation of shopping carts for e-commerce websites.

What You Should Know

Before starting this tutorial it is important that you have a basic understanding and experience in the following:

  • HTML – Know the syntax and especially HTML Forms .
  • Basic programming knowledge – This isn’t required, but if you have any traditional programming experience it will make learning PHP a great deal easier.

Tutorial Overview

This tutorial is aimed at the PHP novice and will teach you PHP from the ground up. If you want a drive-through PHP tutorial this probably is not the right tutorial for you.

Remember, you should not try to plow through this tutorial in one sitting. Read a couple lessons, take a break, then do some more after the information has had some time to sink in.

Download Tizag.com’s PHP Book

If you would rather download the PDF of this tutorial, check out our PHP eBook from the Tizag.com store. Print it out, write all over it, post your favorite lessons all over your wall!

Found Something Wrong in this Lesson?

Report a Bug or Comment on This Lesson – Your input is what keeps Tizag improving with time!


Tags : , , , , , , ,

Online Course: Chemistry 101 – Learn the Fundamentals #online #college #chemistry, #online #course #class

#

Online Class: Chemistry 101

Course Description

At a minimum, a basic understanding of chemistry is needed for it offers a foundation for comprehending the inner workings of biology (how cells function and the behavior of organisms), as well as, the ecological relationships that exist between organisms and their environment.

In short, chemistry offers us a way of understanding the world in which we live.

Chemistry provides us with insights into how our bodies function; the ingredients that are contained within the foods we eat; the reason cars, planes and trains are able to run as efficiently as they do; the manner in which computers are built and operate; and the materials used to construct our homes and buildings within our communities.

Basically, chemistry is a part of almost everything we do for everything is comprised of chemical compounds. The claim that chemistry is everywhere is, thus, entirely accurate.

Chemistry encompasses a multitude of specialized sub-disciplines which have proven highly useful to chemistry as they have provided for the following: the production and testing of stronger materials, creation of pharmaceuticals to treat disease, and the study of life processes.

Lesson 1. Atoms, Molecules, and Ions

The ordination of who was the true “father” of modern chemistry is a disputed point.

  • Lesson 2. Chemical Foundations

    In chemistry the accepted measurement system for mass (m) or volume (v) is the metric system, also known as the System International (SI) system.

  • Lesson 3. Stoichiometry

    Stoichiometry is the field of chemistry used to determine the quantities both for the required reactants of a chemical reaction and the predicted product of said reactions.

  • Lesson 4. Types of Chemical Reactions and Solution Stoichiometry

    Most chemical reactions require a catalyst, a certain condition external to the reactants themselves that facilitates or causes the molecules to react with one another.

  • Lesson 5. Gases

    Matter in gaseous form does not have an absolute density. In order to determine the density of any volume of gas, we must first determine the pressure under which the gas is being held.

  • Lesson 6. Thermochemistry

    There are two types of energy, potential (the amount of energy possible given a certain circumstance) and kinetic (the amount of energy being expended).

  • Lesson 7. Atomic Structure and Periodicity

    Electromagnetic radiation refers to the wavelengths on which energy travels through the Universe.

  • Lesson 8. Bonding. General Concepts

    Hydrogen bonds are the bonds established between hydrogen and elements with a high level of electronegativity.

  • Lesson 9. Valence Bond Theory

    Atoms form a bond when both of these two conditions occur 1) There is an “orbital overlap” between two atoms and 2) only two electrons, both of opposite spin, are present in the overlap.

  • Lesson 10. Properties and Solutions

    Solutions are a combination of solutes and solvents, which are not necessarily composed of the same forms of matter.

  • Lesson 11. Chemical Kinetics

    Chemical kinetics is concerned with the rates of chemical reactions.

  • Lesson 12. Chemical Equilibrium

    The first thing to understand about equilibrium in chemistry is that it is a dynamic state.

  • Lesson 13. Spontaneity, Entropy, and Free Energy

    Spontaneous processes occur without outside intervention. Some of these occur very quickly, such as combustion, whereas others like the formation of diamonds occur very slowly over millions if not billions of years.

  • Lesson 14. The Nucleus, A Chemist’s View

    The nucleus of an atom is not always stable.

  • Lesson 15. Transition Metals and Coordination Chemistry

    Many transition metals commonly form more than one form of oxidized compound depending on the conditions of formation.

  • Lesson 16. Organic Chemistry

    Organic chemistry is the study of carbon based chemistry in the realm of living things.

  • Additional Course Information

    • Document Your Lifelong Learning Achievements
    • Earn an Official Certificate Documenting Course Hours and CEUs
    • Verify Your Certificate with a Unique Serial Number Online
    • View and Share Your Certificate Online or Download/Print as PDF
    • Display Your Certificate on Your Resume and Promote Your Achievements Using Social Media

    Course Title: Chemistry 101

    Course Number: 8900109

    Learning Outcomes

    By successfully completing this course, students will be able to:

    • Define atoms, molecules, and ions.
    • Describe chemical foundations and stoichiometry.
    • Identify gases and thermochemistry.
    • Describe atomic structure and periodicity.
    • Describe bonding and the Valence Bond Theory.
    • Know properties and solutions.
    • Describe chemical equilibrium.
    • Know spontaneity, entropy, and free energy.
    • Know the nucleus, a chemist’s view.
    • Know transition metals and coordination chemistry.
    • Know organic chemistry, and
    • Demonstrate mastery of lesson content at levels of 70% or higher.

    Student Testimonials

    • “I am satisfied with the course I want to continue on.” — Viera V.
    • “She was prompt with all grading and any questions I had. It was a 101 course and offered a well rounded experience. It gave me more background on how I was using chem. in my wastewater, water operations.” — Tim M.
    • “The instructor was very helpful and available. She is very knowledgeable. This was an EXCELLENT course.” — Donna N.

    Related Courses


    Tags : , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

    How to Create a Facebook Business Page in 5 Simple Steps Tutorial #financing #a

    #business pages

    #

    How to Create a Facebook Business Page in 5 Simple Steps [Tutorial]

    It’s no longer a “good idea” for most businesses to be on Facebook. With 829 million people actively using Facebook every day, it’s become a go-to component of almost any inbound marketing strategy.

    Thing is, as more and more Facebook features change, so does the process of setting up a Page.

    Don’t waste another day poking around aimlessly on Facebook, trying to figure out what the heck to do to get your Facebook Page up and running like a social networking pro.

    The following presentation provides a visual tutorial to help you get your Page up in no time (you can also read the transcription below). Over 600,000 have found this tutorial helpful, hopefully it proves beneficial for you or a marketer you know, too.

    How To Create a Facebook Business Page

    Step 1: Choose a Classification.

    To begin, navigate to https://www.facebook.com/pages/create.php . This page will showcase six different classifications to choose from:

    1. Local Business or Place
    2. Company, Organization, or Institution
    3. Brand or Product
    4. Artist, Band, or Public Figure
    5. Entertainment
    6. Cause or Community

    Each of these classifications provides more relevant fields for your desired Page.

    For this tutorial, we’ll select the second option: company, organization, or institution. After selecting our desired classification, we’ll be asked for an official name for our Business Page. I recommend carefully selecting your name. Although Facebook allows you to change your name and URL once. it’s a difficult and tedious process.

    Step 2: Complete Basic Information.

    Facebook should automatically walk you through the following four basic sections to complete the fundamental aspects of your Page.

    Finish “About” Section

    The “about” section will serve as the main 2-3 sentence description for your company. It will be on your main page, so make it descriptive but succinct. Be sure to include a link to your company website as well. Also ensure that this information differentiates your brand, making your page even more appealing to potential followers.

    This is also where you can select your unique domain (that, as mentioned above, can only be changed once). For example, the Sidekick by HubSpot Facebook Page employs the URL facebook.com/getsidekick.

    Upload Profile Picture

    Next you’ll be asked to upload a picture. This will serve as the main visual icon of your page, appearing in search results and alongside any comments you publish. While any perfectly square image will work, the recommended size is 180 x 180 pixels.

    Add to Favorites

    Every individual Facebook user has a vertical navigation bar to the left of their News Feed. You can add your Business Page as a “Favorite” item here — similar to bookmarking a web page in your web browser — for easy access.

    Reach More People

    Facebook will prompt you to create an advertisement to draw attention to your Page. Whether employing paid tactics is a part of your strategy or not, I recommend avoiding starting any ads at this stage — there’s no compelling content on the Page yet that would convince them to ultimately “Like” your page.

    Step 3: Understand the Admin Panel.

    The basic skeleton of your Business Page is now live. Facebook will ask if you’d like to “Like” your Page. Again, I recommend avoid doing so at the moment. This activity will appear in News Feeds of those you’re connected to personally to on Facebook. Without any content on the Page, we want to save that organic Timeline story for when you’re really ready for people to view the Page.

    In the top navigation, you’ll see an option for “Settings.” Click that. Along the left side, a vertical navigation bar with different sections should appear. We’ll focus on three core ones now:

    • Page Info: This is where you can add additional details about your business. This section will also unveil different fields based on the classification you chose in Step 1.
    • Notifications. This section allows you to customize when and how you’d like to receive Page alerts. Set a frequency that fits your social media marketing schedule.
    • Page Roles. Whether or not you’ll be the main manager of the Page, there may be others at your organization who need access to your Facebook Page. Here, you can invite other colleagues to make changes to your Pages. Some common use cases here include:
      • A public relations manager who needs to respond to any delicate questions.
      • A support representative who can assist those asking technical questions.
      • A designer tasked with uploading new photo creative to the Page.

    Step 4: Populate Page With Content.

    Now it’s time to actually publish content to your Page and then invite users to be a part of your growing community. Let’s start with the basic content needed to get your Page kicking.

    Posts

    The rest of your Page will populate over time as you publish more updates. Facebook currently provides six different posting options:

    1. Plain text status
    2. Photo with caption
    3. Link with caption
    4. Video with caption
    5. Event page
    6. Location check-in

    When posting on your page, just be sure to use a variety of content. What images would your audience like to see? What stats would they like to read? What links would they like to click? You can also click the little grey arrow in the top-right corner of each post and then click “Pin to Top” to move one of your posts to the top of your Page’s Timeline for seven days. Use this feature for product announcements, business anniversaries, and other major events pertinent to your brand.

    If you want to dive deeper into Facebook posting best practices, check out this blog post.

    Cover Photo

    This is the large, horizontal image that spans the top of your Facebook Page. Typically, this is a branded image to help attract people to your Page. The official photo dimensions are 851 x 315 pixels. To help you create these cover photos, we have free PowerPoint templates here pre-sized for the right dimensions.

    Now that there’s content on the Page, we can start strategically inviting users to Like it. I recommend inviting users in the following cadence:

    • First, invite colleagues to Like your page and its content to build some initial activity.
    • Second, invite supporters in your network. Encourage them to engage.
    • Third, invite customers. With some activity now on the Page, they’ll be more interested.

    With content published and users invited, you can go to the “Activity” tab in your Page’s top navigation to monitor how people are engaging with your Page and content.

    Step 5: Measure Your Growth.

    Finally, we need to measure our efforts to ensure we’re making valuable marketing decisions on Facebook. Fortunately, Facebook has embedded in some decently helpful metrics for us to take advantage of. Simply click the “Insights” option in the top navigation to see the following:

    • Overview. This tab shows a 7-day snapshot of your metrics such as Page Likes, post reach, and overall engagement.
    • Likes. This tab shows your overall fan growth and losses. If you’re employing paid efforts, you’ll be able to see the breakdown of paid versus organic growth.
    • Reach. This tab highlights the raw number of people your Page is reaching every day. If you notice spikes on a specific day, try cross-checking what you posted that day to see if you can replicate that reach.
    • Visits. This tab indicates where on Facebook your viewers are coming from. You can see the difference in visits on Facebook Timelines, your information tab, reviews, and others.

    And if you really want to spend time perfecting your Facebook content strategy, watch this brief tutorial on how to analyze exactly that .

    And voila! You have a Facebook business page. Now go post interesting content and amass a loyal base of fans!

    Want to see how HubSpot uses Facebook? Like our Facebook Page here .

    Editor’s note: This post was originally published in 2010, and it’s since been completely updated for accuracy and comprehensiveness.


    Tags : , , , , , , , , , , ,

    Overview Of Sap Crm Architecture – Sap Crm Tutorial (7992) #overview #of #sap #crm

    Basics And Architecture/Overview Of Sap Crm Architecture 7992

    This lessons explains the architecture of SAP CRM and the components that make up the landscape.

    After completing this lesson, you will be able to:

    Explain the architecture of SAP CRM and the components that make up the landscape.

    In order to optimize your customer interactions, you intend to implement different channels within your company, such as Internet, telephony, field sales, and partners. You therefore have to become familiar with the SAP CRM system landscape.

    Additionally, you wish to provide your employees with an intuitive and user-friendly interface to carry out their daily work.

    SAP CRM Architecture Concept

    The SAP CRM solution is the sum of all CRM functions and incorporates CRM components as well as the components SAP Business Intelligence (SAP BI), Supply Chain Management (SAP SCM), and SAP ERP (SAP ECC or SAP R/3).

    A central CRM server with system access through various channels and a connection to other systems are both contained in SAP Customer Relationship Management (CRM), a part of the SAP Business Suite. The following application components are supported in SAP CRM:

    Interaction Center: Using integrated Interaction Center solutions, clients can contact sales or service representatives by telephone, fax, or e-mail.Web Channel (Internet): Internet users may configure and order products or services using SAP CRM Internet components.Mobile Clients/Handhelds: Mobile sales representatives and service engineers can access the SAP CRM system from their laptops or other mobile devices to exchange up-to-date information with the central CRM server. The SAP CRM solution offers you the following, fully-integrated connections:The SAP CRM system as a central CRM server with corresponding application componentsThe SAP ERP system (SAP ECC or SAP R/3) as a back-end system with tried and true ERP functionsThe SAP BI system as a data warehouse solution with comprehensive statistical and analysis functionsThe SAP SCM system as a global Available-to-Promise (ATP) check and demand planning solutionThe SAP NetWeaver Portal as a tool that provides you with integrated access to all systems

    SAP CRM and Other SAP Systems

    Data is exchanged between the CRM system and a connected ERP system (minimum SAP R/3 Release 3.1I) using the CRM Middleware. A plug-in installed in the SAP ERP system acts as a counterpart to the R/3 adapter in the SAP CRM system, supporting data communication between the two systems. The data exchange includes the initial transfer of Customizing, master, and transactional data to the SAP CRM System, and the transfer of delta data in both directions. Also a non-SAP ERP system can be connected to SAP CRM.

    Sales orders can be entered in the Internet Sales application component, the Interaction Center, a mobile device, or the CRM server. To confirm whether the requested items can be delivered on time, you need to run the Available-to-Promise (ATP) availability check. The SAP Supply Chain Management component performs these functions.

    The SAP Business Information Warehouse (SAP BW) is used as a data source for parts of the SAP CRM solution, and also contains data for consolidation and analysis.

    As of SAP ECC 6.0, the plug-in will be contained directly in SAP ECC. Until SAP ECC 6.0 the plug-in is delivered separately and has to be installed.

    The SAP CRM solution supports the handling of CRM business objects (such as customers and prospects, activities and opportunities, and products and product catalogs) in a variety of application components including Internet Sales, Service Interaction Center, Telesales and Campaign Management. Some of these components require external extensions for communication and integration. These components will be described in more detail in later sections.

    The middleware layer supports the controlled data exchange with other systems such as mobile clients, back-end systems, and data ware houses. A replication procedure guarantees consistent and up-to-date data in the distributed local databases, especially for mobile users. Message queuing ensures data delivery and processing.

    Software adapters are used to connect to external systems. These adapters are responsible for assigning data and converting it to other formats. Both the ASCII adapter and external interfaces are provided for this. The SAP CRM application components also exchange data with the middleware layer using a CRM adapter. The SAP CRM component builds on the SAP Basis system, which provides a proven development platform, scalability, platform independence, and various other SAP tools. Therefore, the SAP CRM solution can be configured just as flexibly as an SAP ERP system.


    Tags : , , , , , , , , , , , , , , , , ,

    Tutorial: Business Model Brainstorm Tool – Template – Board of Innovation #business #analyst


    #business models

    #

    Design your business model:

    Excel is not the most engaging innovation tool, is it? Discussions on business models often end up in total confusion. You re talking about multiple revenue streams, tens of partners, and many transactions going back and forth. It s pretty hard to keep all information top of mind, let alone be creative. That s why we developed a visual brainstorm method for this kind of challenges! Perfect for individual and team brainstorms about new business ideas. For those who are familiar with the Business Model Canvas by Alex Osterwalder. this methods works in perfect harmony!

    “If you think designing a business model is complex, difficult or boring…you must try the Business Model Toolkit from the Board of Innovation! It is simply brilliant, easy and flexible at the same time. The toolkit is an amazing way of seeing and designing business models.” Maria Ana Neves, Sintese Azul (UK)

    UPDATE:Get on the waiting list and be first in line to receive our new business model kit! We ll send you a notification once they are ready to ship!

    So how will this tool help me?

    This brainstorm kit visualizes how you plan to make money. You can set up different revenue models to compare during your brainstorm sessions. The kit is perfect to present your business idea to a large group. This tool has been developed by the Board of Innovation to bring you one step closer to bringing your idea to reality.

    How do I use this tool?

    Find an inspiring spot and ideally some bright minds
    Start by naming all the (potential) actors in your ecosystem
    Map out the initial transactions with your customers
    Add other transactions with suppliers, partners, and other stakeholders
    Design new business model scenarios and play around with it
    Find inspiration in successful business model examples

    16 BLOCKS TO VISUALIZE YOUR BUSINESS MODEL

    All our business model examples are visualized with this set of 16 building blocks. To give more insight in how this works, we give a brief overview of the different building blocks. Using a common, visual language enables you to easily communicate business models to different audiences, to learn from successful models in other industries, and to quickly generate new variations and business models of the future.

    Once you grasp the building blocks below, check out our business model tools to design your own business model in seconds. Share the results in your organization and let us know what you think about this method.

    1. YOUR ORGANIZATION
    This is where your business model starts to get shape. Place this block in the center and build your model around it.

    2. THE COMPANY
    The second most important block is the company. In most models this will be the actor that offers a product or service.

    3. THE CONSUMER
    The one that receives the product and gives something in return, is the consumer. In B2B models, the client is a company and will therefore be illustrated with the previous company icon. The general company-client relation is the same in both business systems.

    4. SUPPLIER
    Although we prefer not to include much of the secondary stakeholders, sometimes it is relevant to show how the supplier side of a business system works. This icon can also be used for service suppliers like web or marketing agencies.

    5. NON-PROFIT
    Unions or charity organizations are not focused on making money but often they do haven an impact on your organization. If relevant you can add this player to the system.

    6. GOVERNMENT
    Many companies do not like the involvement of a government on their business model, except when they have some money to offer.

    7. PRODUCT
    The first, most straightforward offer to clients is an actual product, ranging from basic commodities up to finished goods. A BMW car is one example, but today also digital products can be included.

    8. SERVICE
    A first way to upgrade your business model is to offer a service next to the product. BMW in this case will not only sell you a car, but will include maintenance and other services around the product. Of course, a lot of companies offer only services without product.

    9. EXPERIENCE
    The two concepts of product and service are commonly applied throughout our economy. In the last years, several companies have moved a step further by offering an experience to customers. BMW does not sell a car with a service in this case, but a driving experience.

    10. Money
    The typical currency that clients pay with, is money which is critical to company s revenue models. This is in contrast to exchange. The building blocks make a differentiation between two types of money. This first icon represents the normal value of a good, including profit.

    11. LESS MONEY
    This second icon represents money as well, but less than the normal amount covering cost and profit of what is offered. Usually this transaction implies that other revenue streams are added to the traditional business model.

    12. REPUTATION
    Today, the next upgrade to reputation can only be found in a few sectors. In these cases, ‘reputation’ selling can be described as the most essential brand experience. If you take the example of BMW, then you could say that some people don’t see their BMW as a driving experience but as the core values and reputation of the brand as such. Hereby, customers are able to shape their own identity with that of the company. Typically reputation will be placed in the top of Maslow’s hierarchy of needs, which makes this type of transaction extremely valuable to companies.

    13. EXPOSURE/ATTENTION
    Active exposure or attention is the next step in the evolution of currency. People are not only offering their own attention, but also that of their peers in their social environment. For some businesses the spreading of their ideas and brand values becomes more important than the immediate return in money. Of course, companies can’t just rely on active exposure, so their business model should include more players and other transactions. Many start-ups and even big web 2.0 companies are still struggling with this. There is a lot of exposure and value offered to clients, but there is no sustainable business model to capture that value in revenues and profit.

    14. CREDITS
    (Virtual) credit systems are on the rise. Therefor we have to add them to the business model blocks as well. Loyalty cards and similar are also covered

    15. DATA
    Information is one of the key items that’s being transfered in modern business models. Depending on the context a mixture of ‘information’ related items (content, data, knowledge, articles. ) are being used in relation to this block.

    16. RIGHT
    Ownership rights, IP and even the right to emit CO2 are items that stakeholders can exchange between each other. This must be the most abstract block but is necessary to illustrate the innovativeness of several models.

    These giants already found new business ideas with our kit:


    Tags : , , , , , , , , ,

    SQL Commands – SQL Commands Reference #sql #commands, #sql #command, #sql, #sql #tutorial, #sql

    #

    SQL Commands

    SQL Commands is a website demonstrating how to use the most frequently used SQL clauses. SQL Commands is not a comprehensive SQL Tutorial, but a simple guide to SQL clauses available online for free.

    Our SQL Commands reference will show you how to use the SELECT, DELETE, UPDATE, and WHERE SQL commands. Each of the SQL commands articles is illustrated with practical examples, designed to help you learn the SQL commands syntax. You can also do the SQL practice exercises at the end of each tutorial.

    RDBMS

    A relational database consists of various database objects including but not limited to tables, views, stored procedures, user-defined functions, and triggers. Let’s have a look at database tables first.

    Database Tables

    All the information in a database is stored in tables, which are identified by name. Each table consists of rows and columns. Each of the db table columns is identified by name and it has a specific data type. The rows store the information saved in the table. Here is how a simple table looks like:

    SQL Command Types

    We can divide the SQL commands in several major categories depending on their purpose – Data Definition Language (DDL), Data Control Language (DCL), Data Query Language (DQL), and Data Manipulation Language (DML).

    SQL Commands Used to Create, Modify, and Delete database Objects (DDL)

    Before we can retrieve or manipulate data we need to create database objects like table so we can store some information there. We can use the DDL command CREATE to create a table:

    SQL Commands Used to Manipulate Data (DML)

    After we have created our table we can use the INSERT SQL statement (DML) to enter some data in it.

    INSERT INTO Cities (CityID, CityName, State) VALUES (1, ‘Los Angeles’, ‘California’) INSERT INTO Cities (CityID, CityName, State) VALUES (2, ‘New York’, ‘New York’) INSERT INTO Cities (CityID, CityName, State) VALUES (3, ‘Chicago’, ‘Illinois’) INSERT INTO Cities (CityID, CityName, State) VALUES (4, ‘Seattle’, ‘Texas’)

    In our 4th statement above we made a mistake, and entered ‘Texas’ as a state for Seattle, so we can correct that we another SQL DML command UPDATE:

    UPDATE Cities SET State = ‘Washington’ WHERE CityID = 4

    We used the WHERE SQL clause to specify that we want to update only the record with CityID of 4. Of course we can decide that we don’t need the Seattle record at all and we can delete it with the following statement:

    DELETE FROM Cities WHERE CityID = 4

    SQL Commands Used to Retrieve Data (DQL)

    One of the most important tasks when working with SQL is retrieving data from database tables. We do that using the SQL SELECT command:

    SELECT CItyID, CityName, State FROM Cities

    The above SQL command will retrieve all rows from the database table. You can also order the results of your SQL query by one or more columns:

    SELECT CItyID, CityName, State FROM Cities ORDER BY State

    You can also retrieve data conditionally using SQL WHERE clause:

    SELECT CItyID, CityName, State FROM Cities WHERE ID > 2

    To learn in more detail about each of the SQL commands above please use the left navigation menu and watch our “Introduction to SQL Commands” video below.


    Tags : , , , , , ,

    The LEX & YACC Page #lex, #yacc, #flex, #bison, #compiler, #tools, #parser #generator, #scanner

    #

    The Lex & Yacc Page

    A compiler or interptreter for a programminning language is often decomposed into two parts:

    1. Read the source program and discover its structure.
    2. Process this structure, e.g. to generate the target program.

    Lex and Yacc can generate program fragments that solve the first task.
    The task of discovering the source structure again is decomposed into subtasks:

    1. Split the source file into tokens (Lex ).
    2. Find the hierarchical structure of the program (Yacc ).

    Lex – A Lexical Analyzer Generator

    M. E. Lesk and E. Schmidt

    Lex helps write programs whose control flow is directed by instances of regular expressions in the input stream. It is well suited for editor-script type transformations and for segmenting input in preparation for a parsing routine.

    Lex source is a table of regular expressions and corresponding program fragments. The table is translated to a program which reads an input stream, copying it to an output stream and partitioning the input into strings which match the given expressions. As each such string is recognized the corresponding program fragment is executed. The recognition of the expressions is performed by a deterministic finite automaton generated by Lex. The program fragments written by the user are executed in the order in which the corresponding regular expressions occur in the input stream.

    Yacc: Yet Another Compiler-Compiler

    Stephen C. Johnson

    Computer program input generally has some structure; in fact, every computer program that does input can be thought of as defining an “input language” which it accepts. An input language may be as complex as a programming language, or as simple as a sequence of numbers. Unfortunately, usual input facilities are limited, difficult to use, and often are lax about checking their inputs for validity.

    Yacc provides a general tool for describing the input to a computer program. The Yacc user specifies the structures of his input, together with code to be invoked as each such structure is recognized. Yacc turns such a specification into a subroutine that han- dles the input process; frequently, it is convenient and appropriate to have most of the flow of control in the user’s application handled by this subroutine.

    Flex, A fast scanner generator

    flex is a tool for generating scanners: programs which recognized lexical patterns in text. flex reads the given input files, or its standard input if no file names are given, for a description of a scanner to generate. The description is in the form of pairs of regular expressions and C code, called rules. flex generates as output a C source file, `lex.yy.c’, which defines a routine `yylex()’. This file is compiled and linked with the `-lfl’ library to produce an executable. When the executable is run, it analyzes its input for occurrences of the regular expressions. Whenever it finds one, it executes the corresponding C code.

    Bison, The YACC-compatible Parser Generator

    Charles Donnelly and Richard Stallman

    Bison is a general-purpose parser generator that converts a grammar description for an LALR(1) context-free grammar into a C program to parse that grammar. Once you are proficient with Bison, you may use it to develop a wide range of language parsers, from those used in simple desk calculators to complex programming languages.

    Bison is upward compatible with Yacc: all properly-written Yacc grammars ought to work with Bison with no change. Anyone familiar with Yacc should be able to use Bison with little trouble.


    Tags : , , , , , , , , , , , ,

    How to Create a Facebook Business Page in 5 Simple Steps Tutorial #order #business

    #business pages

    #

    How to Create a Facebook Business Page in 5 Simple Steps [Tutorial]

    It’s no longer a “good idea” for most businesses to be on Facebook. With 829 million people actively using Facebook every day, it’s become a go-to component of almost any inbound marketing strategy.

    Thing is, as more and more Facebook features change, so does the process of setting up a Page.

    Don’t waste another day poking around aimlessly on Facebook, trying to figure out what the heck to do to get your Facebook Page up and running like a social networking pro.

    The following presentation provides a visual tutorial to help you get your Page up in no time (you can also read the transcription below). Over 600,000 have found this tutorial helpful, hopefully it proves beneficial for you or a marketer you know, too.

    How To Create a Facebook Business Page

    Step 1: Choose a Classification.

    To begin, navigate to https://www.facebook.com/pages/create.php . This page will showcase six different classifications to choose from:

    1. Local Business or Place
    2. Company, Organization, or Institution
    3. Brand or Product
    4. Artist, Band, or Public Figure
    5. Entertainment
    6. Cause or Community

    Each of these classifications provides more relevant fields for your desired Page.

    For this tutorial, we’ll select the second option: company, organization, or institution. After selecting our desired classification, we’ll be asked for an official name for our Business Page. I recommend carefully selecting your name. Although Facebook allows you to change your name and URL once. it’s a difficult and tedious process.

    Step 2: Complete Basic Information.

    Facebook should automatically walk you through the following four basic sections to complete the fundamental aspects of your Page.

    Finish “About” Section

    The “about” section will serve as the main 2-3 sentence description for your company. It will be on your main page, so make it descriptive but succinct. Be sure to include a link to your company website as well. Also ensure that this information differentiates your brand, making your page even more appealing to potential followers.

    This is also where you can select your unique domain (that, as mentioned above, can only be changed once). For example, the Sidekick by HubSpot Facebook Page employs the URL facebook.com/getsidekick.

    Upload Profile Picture

    Next you’ll be asked to upload a picture. This will serve as the main visual icon of your page, appearing in search results and alongside any comments you publish. While any perfectly square image will work, the recommended size is 180 x 180 pixels.

    Add to Favorites

    Every individual Facebook user has a vertical navigation bar to the left of their News Feed. You can add your Business Page as a “Favorite” item here — similar to bookmarking a web page in your web browser — for easy access.

    Reach More People

    Facebook will prompt you to create an advertisement to draw attention to your Page. Whether employing paid tactics is a part of your strategy or not, I recommend avoiding starting any ads at this stage — there’s no compelling content on the Page yet that would convince them to ultimately “Like” your page.

    Step 3: Understand the Admin Panel.

    The basic skeleton of your Business Page is now live. Facebook will ask if you’d like to “Like” your Page. Again, I recommend avoid doing so at the moment. This activity will appear in News Feeds of those you’re connected to personally to on Facebook. Without any content on the Page, we want to save that organic Timeline story for when you’re really ready for people to view the Page.

    In the top navigation, you’ll see an option for “Settings.” Click that. Along the left side, a vertical navigation bar with different sections should appear. We’ll focus on three core ones now:

    • Page Info: This is where you can add additional details about your business. This section will also unveil different fields based on the classification you chose in Step 1.
    • Notifications. This section allows you to customize when and how you’d like to receive Page alerts. Set a frequency that fits your social media marketing schedule.
    • Page Roles. Whether or not you’ll be the main manager of the Page, there may be others at your organization who need access to your Facebook Page. Here, you can invite other colleagues to make changes to your Pages. Some common use cases here include:
      • A public relations manager who needs to respond to any delicate questions.
      • A support representative who can assist those asking technical questions.
      • A designer tasked with uploading new photo creative to the Page.

    Step 4: Populate Page With Content.

    Now it’s time to actually publish content to your Page and then invite users to be a part of your growing community. Let’s start with the basic content needed to get your Page kicking.

    Posts

    The rest of your Page will populate over time as you publish more updates. Facebook currently provides six different posting options:

    1. Plain text status
    2. Photo with caption
    3. Link with caption
    4. Video with caption
    5. Event page
    6. Location check-in

    When posting on your page, just be sure to use a variety of content. What images would your audience like to see? What stats would they like to read? What links would they like to click? You can also click the little grey arrow in the top-right corner of each post and then click “Pin to Top” to move one of your posts to the top of your Page’s Timeline for seven days. Use this feature for product announcements, business anniversaries, and other major events pertinent to your brand.

    If you want to dive deeper into Facebook posting best practices, check out this blog post.

    Cover Photo

    This is the large, horizontal image that spans the top of your Facebook Page. Typically, this is a branded image to help attract people to your Page. The official photo dimensions are 851 x 315 pixels. To help you create these cover photos, we have free PowerPoint templates here pre-sized for the right dimensions.

    Now that there’s content on the Page, we can start strategically inviting users to Like it. I recommend inviting users in the following cadence:

    • First, invite colleagues to Like your page and its content to build some initial activity.
    • Second, invite supporters in your network. Encourage them to engage.
    • Third, invite customers. With some activity now on the Page, they’ll be more interested.

    With content published and users invited, you can go to the “Activity” tab in your Page’s top navigation to monitor how people are engaging with your Page and content.

    Step 5: Measure Your Growth.

    Finally, we need to measure our efforts to ensure we’re making valuable marketing decisions on Facebook. Fortunately, Facebook has embedded in some decently helpful metrics for us to take advantage of. Simply click the “Insights” option in the top navigation to see the following:

    • Overview. This tab shows a 7-day snapshot of your metrics such as Page Likes, post reach, and overall engagement.
    • Likes. This tab shows your overall fan growth and losses. If you’re employing paid efforts, you’ll be able to see the breakdown of paid versus organic growth.
    • Reach. This tab highlights the raw number of people your Page is reaching every day. If you notice spikes on a specific day, try cross-checking what you posted that day to see if you can replicate that reach.
    • Visits. This tab indicates where on Facebook your viewers are coming from. You can see the difference in visits on Facebook Timelines, your information tab, reviews, and others.

    And if you really want to spend time perfecting your Facebook content strategy, watch this brief tutorial on how to analyze exactly that .

    And voila! You have a Facebook business page. Now go post interesting content and amass a loyal base of fans!

    Want to see how HubSpot uses Facebook? Like our Facebook Page here .

    Editor’s note: This post was originally published in 2010, and it’s since been completely updated for accuracy and comprehensiveness.


    Tags : , , , , , , , , , , ,