Tag: Reviews

Improve your local ranking on Google – Google My Business Help, business reviews.#Business #reviews


Improve your local ranking on Google

Local results appear for people who search for businesses and places near their location. They’re shown in a number of places across Maps and Search. For example, you’ll probably see local results if you search for “Italian restaurant” from your mobile device. Google will try to show you the kind of nearby restaurant that you’d like to visit. In the image below, Google uses local results to suggest some options.

You can improve your business’s local ranking by using Google My Business.

Can’t find your business? Improve your info.

You may find that your business doesn’t appear for relevant searches in your area. To maximize how often your customers see your business in local search results, complete the following tasks in Google My Business. Providing and updating business information in Google My Business can help your business’s local ranking on Google and enhance your presence in Search and Maps.

Enter complete data

Local results favor the most relevant results for each search, and businesses with complete and accurate information are easier to match with the right searches. Make sure that you’ve entered all of your business information in Google My Business, so customers know more about what you do, where you are, and when they can visit you. Provide information like (but not limited to) your physical address, phone number, and category. Make sure to keep this information updated as your business changes. Learn how to edit your business information

Verify your location(s)

Verify your business locations to give them the best opportunity to appear for users across Google products, like Maps and Search. Learn more about verification

Keep your hours accurate

Entering and updating your opening hours, including special hours for holidays and special events, lets potential customers know when you’re available and gives them confidence that when they travel to your location, it will be open. Learn how to edit your hours

Manage and respond to reviews

Interact with customers by responding to reviews that they leave about your business. Responding to reviews shows that you value your customers and the feedback that they leave about your business. High-quality, positive reviews from your customers will improve your business’s visibility and increase the likelihood that a potential customer will visit your location. Encourage customers to leave feedback by creating a link they can click to write reviews. Learn more

Add photos

Adding photos to your listings shows people your goods and services, and can help you tell the story of your business. Accurate and appealing pictures may also show potential customers that your business offers what they’re searching for. Learn more

How Google determines local ranking

Local results are based primarily on relevance, distance, and prominence. These factors are combined to help find the best match for your search. For example, Google algorithms might decide that a business that’s farther away from your location is more likely to have what you’re looking for than a business that’s closer, and therefore rank it higher in local results.

Relevance

Relevance refers to how well a local listing matches what someone is searching for. Adding complete and detailed business information can help Google better understand your business and match your listing to relevant searches.

Distance

Just like it sounds–how far is each potential search result from the location term used in a search? If a user doesn’t specify a location in their search, Google will calculate distance based on what’s known about their location.

Prominence

Prominence refers to how well-known a business is. Some places are more prominent in the offline world, and search results try to reflect this in local ranking. For example, famous museums, landmark hotels, or well-known store brands that are familiar to many people are also likely to be prominent in local search results.

Prominence is also based on information that Google has about a business from across the web (like links, articles, and directories). Google review count and score are factored into local search ranking: more reviews and positive ratings will probably improve a business’s local ranking. Your position in web results is also a factor, so SEO best practices also apply to local search optimization.

There’s no way to request or pay for a better local ranking on Google. We do our best to keep the details of the search algorithm confidential to make the ranking system as fair as possible for everyone.


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Online print prices from local print studios, business reviews.#Business #reviews


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Business News and Financial News, business reviews.#Business #reviews


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  • Houston Business and Finance News, Houston Chronicle – Houston Chronicle, business reviews.#Business #reviews


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  • 88% Of Consumers Trust Online Reviews As Much As Personal Recommendations, business reviews.#Business #reviews


    88% Of Consumers Trust Online Reviews As Much As Personal Recommendations

    Business reviewsWe at BrightLocal have released the findings of our annual Local Consumer Review Survey, which reveals the growing importance of online reviews in the purchasing decision.

    About Local Consumer Review Survey 2014

    This is the 4th year we have conducted this study into consumer usage and attitudes toward online reviews. In May-June, we sent a questionnaire to our local consumer panel and received 2,104 completed survey responses. All respondents are from the USA (90%) and Canada (10%).

    The purpose of the survey is to understand how online reviews influence the attitudes of consumers toward local businesses and how they directly influence the purchase of local business services.

    The survey includes 13 questions. The following 4 charts represent some of the key findings of the survey. Full survey findings and charts can be viewed on BrightLocal.com.

    88% Have Read Reviews To Determine The Quality Of A Local Business

    Business reviews

    • 88% have read reviews to determine the quality of a local business (vs. 85% in 2013)
    • 39% read reviews on a regular basis (vs. 32% in 2013)
    • Only 12% do not read reviews (vs. 15% in 2013)

    Nearly 9 in 10 consumers have read online reviews to determine the quality of a local business, and 39% do so on a regular basis. The trend line over the last four years clearly shows how much more regularly people are reading reviews, clearly highlighting the need for local businesses to attract more reviews and actively manage their online reputation.

    The steady decline of consumers in the No column also allows us to forecast the way consumer attitudes are likely to continue changing in the future.

    85% Of Consumers Say They Read Up To 10 Reviews

    Business reviews

    • 67% of consumers said they read up to 6 reviews (vs. 77% in 2013)
    • 85% of consumers said they read up to 10 reviews (vs. 92% in 2013)
    • 7% of consumers said they read 20+ reviews (vs. 2% in 2013)

    Eighty-five percent of consumers are satisfied once they have read up to 10 online reviews for a local businesses. However, there is a greater proportion of consumers who now read in excess of 20 reviews. This obviously signifies more engagement with review sites, but does it also highlight trust issues? Do consumers now feel they need to read more positive reviews before developing trust? (More on this below.)

    Most importantly for SMBs and SEOs, this highlights the importance of having at least 10 reviews to satisfy 85% of potential customers. It goes without saying that these reviews should be not only positive, but also fresh; if consumers only read the latest reviews, it s crucial to ensure that these most recent reviews and positive.

    72% Of Consumers Say That Positive Reviews Make Them Trust A Local Business More

    Business reviews

    • 72% of consumers say that positive reviews make them trust a local business more (vs. 73% in 2013)
    • 10% of consumers don’t take any notice of online reviews (vs. 12% in 2013)

    For 7 out of 10 consumers, positive reviews inspire trust. This highlights just how important they are for a local business, and it s clear that reputation management is something that cannot be ignored. Any negative reviews will directly affect customer acquisition and, in turn, company revenue.

    Just 1 in 10 consumers do not take any notice of online reviews (vs. 12% in 2013). We can see from the chart above that this percentage is decreasing year-on-year as review consumption becomes more commonplace.

    88% Of Consumers Say They Trust Online Reviews As Much As Personal Recommendations

    Business reviews

    • 88% of consumers say they trust online reviews as much as personal recommendations (vs. 79% in 2013)
    • Only 13% said they do not trust reviews as much as personal recommendations (vs. 21% in 2013)

    For nearly 9 in 10 consumers, an online review is equally as important as a personal recommendation. With word-of-mouth still the most popular way of recommending a local business, this stat highlights the value of a positive review.

    However, this trust comes with a caveat. There is almost a 50/50 split in what drives trust for this 88% of consumers. For one half, this trust will only be granted if there are multiple reviews to read. For the other half, this trust is dependent on the reviews being authentic. In this case, quality is equally as important as quantity.

    The subject of fake reviews has had a lot of news coverage and is clearly in the consciousness of the average consumer. It s likely that they will only become more discerning in their trust of reviews as this issue becomes more prevalent.

    Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.


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    Reviews of e-manage #government #business #grants


    #business software

    #

    e-manage|ONE

    Vendor Details

    • Marketplace Software
    • www.emanageone.com
    • Founded 2000
    • United States

    About This Software

    Business management system that simplifies all aspects of your business, such as business development, opportunity management, project management and administration. Included web portals for users and customers, auto generated project case studies, prospecting tool, automated workflow internal employee job costing, mobile time clock, document management, CRM, Human Resources, commission plans, analytics, included report designer, estimating and proposal generation, email, marketing campaigns

    Features Checklist

    • Billing Invoicing
    • eCommerce Management
    • Employee Management
    • Financial Management
    • Inventory Management
    • Marketing Management
    • Order Management
    • Point of Sale (POS)
    • Purchasing
    • Time Expense Tracking
    • Training Management
    • Vendor Management

    Comments: There are other software products out there in our industry (commercial furniture) that claim to be business management software, but are in reality just accounting software. e-manage|ONE is actual true business management software and allows us to run more efficiently. It creates a unique advantage for us among our competitors. It is complete and easy to use and allows us to be more organized and greatly helps us to manage our business.

    Vendor Response

    by Marketplace Software on April 15, 2015

    Thanks for the feedback and we are glad to hear how great e-manage|ONE is working for you.

    Show more reviews


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    WordPress Business Reviews Bundle #sba #business #plan


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    Business Reviews Bundle

    Get all FOUR of our Premium Business Reviews Plugins for one discounted price!

    The #1 Google Reviews Plugin for WordPress

    Introducing Google Places Reviews. a plugin for WordPress that allows you to easily display Google reviews in WordPress using a highly customizable widget and shortcode. This plugin is SEO optimized, has built in caching, multiple display options and widget themes to match nearly any web design. Display up to 5 reviews, your overall business rating, avatar and link to Google+ page, plus more!

    Display Facebook Reviews anywhere on your WordPress site

    Our Facebook Reviews Pro plugin has 5-second authentication process, an intuitive but powerful widget for your sidebars, and a robust shortcode builder to place your reviews anywhere on your website quickly. Caching allows your site to remain fast, and our Facebook-like styles integrate easily with any theme. Plus, you can display ALL of your reviews no limit! Facebook Reviews Pro is a great addition to our Business Reviews Bundle that we think you ll love.

    Introducing Yelp Widget Pro

    The best way to display Yelp on your WordPress powered website: Yelp Widget Pro. A powerful widget and shortcode for displaying Yelp content in your pages, posts and sidebars. Show Yelp businesses in any city, country or location. Allow users to search using Google maps combined with Yelp or display your own business profile quickly and easily.

    Display Yellow Pages Reviews on WordPress

    The #1 Yellow Pages plugin for WordPress: Yellow Pages Reviews Pro. This plugin allows you to display business information and reviews on your website quickly and easily. It comes loaded with customization options including a useful review filter, widget themes, and more.

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    Marketing Manager – Career Rankings, Salary, Reviews and Advice #business #strategy


    #business careers

    #

    Marketing Manager Overview

    Overview

    “I wasn’t terribly interested in marketing in college,” says Kate Beihl, chief marketing officer at MetaCommunications in Iowa City.

    But in 2003, when Beihl was hunting for a job in Chicago, where she lived at the time, she applied for a marketing position at what was then called Children’s Memorial Hospital (now called the Ann Robert H. Lurie Children’s Hospital of Chicago).

    “I didn’t have very much of an idea of what it was. But it was this cool job where you were going to work on a website and on print materials. You were going to do a little design. You were going to do some writing and planning and events. And that diversity of tasks was intriguing to me.”

    Beihl ended up landing the job as marketing coordinator at the hospital and found that, in fact, she loved marketing. “I loved the variety of work that we were doing,” she says. “I loved the inside marketing that we were doing: Having a single client and being able to really, deeply understand the way the work that we did, whether it was creating brochures or a new campaign or signage, all led back to the growth of the organization.”

    The American Marketing Association defines its trade like this: “Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.”

    In addition to the actual marketing work, marketing managers have the added responsibilities of hiring staff and team building; vision casting and strategic planning; and managing budgets and tracking their results.

    Successful marketing brings in major revenue for companies and organizations, which is why the Bureau of Labor Statistic predicts steady job growth in this sector. In fact, the BLS expects this profession to grow at a rate of 9 percent from 2014 to 2024, resulting in 18,200 new jobs for marketing managers.

    Quick Stats

    $127,130 Median Salary

    3.5% Unemployment Rate

    Training

    Most marketing managers have at least a bachelor’s degree in marketing, business, communications or another similar field. Marketing programs generally include courses in everything from business law and economics to finance and statistics. Courses in computer science are becoming increasingly important, as more and more marketing is directed through digital means. Work experience and internships are also important, if not required, parts of marketing programs.

    Job Satisfaction

    Average Americans work well into their 60s, so workers might as well have a job that’s enjoyable and a career that’s fulfilling. A job with a low stress level, good work-life balance and solid prospects to improve, get promoted and earn a higher salary would make many employees happy. Here’s how this job’s satisfaction is rated in terms of upward mobility, stress level and flexibility.

    Upward Mobility. Above Average
    Opportunities for advancements and salary

    Stress Level. Above Average
    Work environment and complexities of the job s responsibilities

    Flexibility. Below Average
    Alternative working schedule and work life balance

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    CRM for Small Business – 2016 Reviews and Pricing #current #stock #market #prices


    #small business crm

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    Compare Small Business CRM Software

    With the growing number of affordable, Web-based products on the market, more and more small businesses are looking for customer relationship management (CRM) software to manage interactions with both current and prospective customers.

    Many are seeking to upgrade from basic email marketing or contact management systems. However, the capabilities of CRM systems can range widely, with varying levels of functionality for sales, marketing and customer support. We developed this guide to help buyers understand exactly what these products can offer, so they can select the solution that best meets their needs.

    Here’s what we’ll cover:

    Common Reasons Small Businesses Shop for a CRM Solution

    Thousands of small businesses contact us every year, looking for advice to help them select the CRM solution best suited to their company. Some are just getting started, while others are looking to replace an outdated or problematic system.

    Small businesses most commonly look to purchase a CRM system because they are:

    • Hoping to consolidate customer records and reduce double-entry.
    • Seeking to automate functions (alerts, follow-up emails etc.).
    • Looking to generate, track and manage leads more efficiently.
    • Needing specific features (e.g. trouble ticket management).
    • Frustrated with current CRM software (too complicated or not enough features).
    • Experiencing transition or company growth.

    Core CRM Applications for Small Businesses

    The core component of any CRM solution, contact management systems consolidate critical customer data (e.g. names, addresses and company info) into a single database, as opposed to scattering it across many individual inboxes or address books.

    Most small businesses; any business that needs to organize contact information or associate notifications, tasks, notes, files etc. with specific customers.

    Basic sales management applications allow businesses to track deals at different stages of the sales pipeline, integrating sales activities and appointments with the general contact database. Some may also include limited automation (e.g. automatically sending follow-up emails or setting up reminders) and reporting.

    Any small business with a dedicated sales team, or that needs to organize a high volume of leads and automate follow-up (e.g. real estate agencies).

    Entry-level marketing automation applications allow small businesses to quickly set up landing pages, Web forms and email templates that inspire potential customers to take action. They may also offer some degree of automation to send targeted, personalized messages based on prospects behavior.

    Small businesses with a dedicated marketing team, and/or looking to attract potential customers through email marketing or Web traffic.

    Customer service management

    Simpler customer service applications typically focus on basic trouble ticket management, which allows small businesses to document, track and resolve customer issues.

    Small businesses with a dedicated customer service team, or any business that needs to resolve a high volume of customer inquiries and/or complaints (e.g. software companies).

    Pricing: Web-Based vs. On-Premise CRM

    Most small businesses should consider hosted, cloud-based CRM solutions. Because these systems are hosted by the vendor, they eliminate the need for you to have a dedicated IT team for managing and maintaining your own server. They also drastically reduce upfront investment and installation costs.

    In addition, they typically offer monthly subscription pricing, which makes them scale well for fast-growing companies that need to add additional user licenses or features down the road.

    However, small businesses with sufficient IT resources and capital may still benefit from on-premise CRM systems. These solutions usually require purchasing an expensive perpetual license up front, but they may become the cheaper option if you use the same system over an extended period of time.

    You can see how pricing for these two models compares to figure out what works best for you using this tool. However, keep in mind that with on-premise solutions, you might also pay additionally for upgrades, customizations or maintenance.

    Key Considerations for Small Businesses

    With so many options and feature sets to choose from, selecting the right CRM for your small business can quickly become an overwhelming task. To narrow things down, here are four key factors for small businesses in particular to keep in mind as they evaluate different products:

    Which Applications to Prioritize?
    Because CRM encompasses so many functions (e.g. sales, marketing and customer service), many entry-level products are actually best-of-breed solutions. This means they focus on only one of the core applications listed above (although all CRM systems will provide some level of contact management functionality). Integrated suites, meaning solutions combining multiple applications in one software package (often billed as professional or enterprise editions) are much more expensive.

    So before you begin shopping, start with a clear assessment of exactly which functions you need. The Best for. column in the chart above provides recommendations as to which types of companies may need which applications.

    System Complexity and Ease-of-Use
    Many small businesses we speak with say they re replacing their CRM system because it s too complicated or difficult to use. And if your employees find it too burdensome to input data into your program, you ll wind up with a spotty, incomplete customer database, which defeats the entire purpose of having a system in place.

    As a result, small businesses should pay particular attention to ease-of-use as they evaluate CRM software options. Consider solutions with smart, intuitive interfaces. Also, take advantage of the demos and trials offered by many companies to get a real sense of how user-friendly a system is.

    Integration Considerations
    While small businesses may not have as many integration requirements as larger companies, you should still consider CRM solutions that integrate with programs that you and your employees already use, such as email clients, calendars and accounting software.

    For instance, integration with email clients such as Outlook and Gmail will make it much easier to import contacts and conversations into your new system. It also allows your employees to continue using the programs they re comfortable with, while ensuring your contact database remains comprehensive and up-to-date.

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    Pentaho BI Software Pricing, Reviews & Free Demo #business #online


    #business intelligence tools

    #

    Pentaho Software

    Pentaho is a business intelligence system designed to help companies in any industry make data-driven decisions, with a platform for data integration and analytics. The platform includes extract, transform and load (ETL), big data integration and analytics, visualizations, dashboards, reporting, data mining and predictive analytics.

    Pentaho s data integration functionality allows users to find, manage and combine data from multiple sources, including native support for analytic databases, Hadoop and NoSQL. The system can interface with partners like Melissa Data and Human Interface.

    Pentaho is also suitable for embedding or white labeling visual analytics as part of third-party Software as a Service (SaaS)/software applications as it is data agnostic, can be rebranded, customizable and based on open standards and architecture.

    This system offers interactive business analytics tools like visual analysis and dashboards, as well as flexible reporting solutions. Predictive analytics offered by the system includes machine learning algorithms, tools for processing data and the capability to import third-party models with PMML.

    Pentaho helps users translate big data into insights within a singular platform. Users have access to a complete spectrum of data from different sources with the system s adaptive big data layer, which takes the source of the data into account. Since it s built on open architecture, any system can be integrated into Pentaho.

    Pentaho is available for a free trial in three different formats; potential buyers have a chance to fully evaluate the capabilities of the system prior to making any commitments.

    Supported Operating System(s):
    Mac OS, Web browser (OS agnostic), Windows 8

    7 Reviews of Pentaho

    Showing 1-7 of 7

    Ashutosh from SJSU
    Specialty: Software / Technology
    Number of employees: 2 to 5 employees Employees number: 2 to 5 employees

    Likes Best

    I like its ease of use; it is very easy to build an ETL pipeline after the initial learning curve. I also like the variety of modules. There are a lot of powerful modules, and you will mostly find the module you want. User-defined code is very flexible; it’s possible and very easy to plug in user-defined Java code. When there is no module implemented for desired function, this feature comes handy. Multithreading is also easy. The transformation can be set to run multiple copies in parallel.

    Likes Least

    Occasionally, Pentaho Spoon (GUI) crashes, and a restart is required.


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