Tag: name

How to Name a Business #business #website #templates

#business names

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Choosing a business name is an important step in the business planning process. Not only should you pick a name that reflects your brand identity, but you also need to ensure it is properly registered and protected for the long term. You should also give a thought to whether it’s web-ready. Is the domain name even available?

Here are some tips to help you pick, register, and protect your business name.

Factors to Consider When Naming Your Business

Many businesses start out as freelancers, solo operations, or partnerships. In these cases, it’s easy to fall back on your own name as your business name. While there’s nothing wrong with this, it does make it tougher to present a professional image and build brand awareness.

Here are some points to consider as you choose a name:

  • How will your name look? – On the web, as part of a logo, on social media.
  • What connotations does it evoke? – Is your name too corporate or not corporate enough? Does it reflect your business philosophy and culture? Does it appeal to your market?
  • Is it unique? – Pick a name that hasn’t been claimed by others, online or offline. A quick web search and domain name search (more on this below) will alert you to any existing use.

Check for Trademarks

Trademark infringement can carry a high cost for your business. Before you pick a name, use the U.S. Patent and Trademark Office’s trademark search tool to see if a similar name, or variations of it, is trademarked.

If You Intend to Incorporate

If you intend to incorporate your business, you’ll need to contact your state filing office to check whether your intended business name has already been claimed and is in use. If you find a business operating under your proposed name, you may still be able to use it, provided your business and the existing business offer different goods/services or are located in different regions.

Pick a Name That is Web-Ready

In order to claim a website address or URL, your business name needs to be unique and available. It should also be rich in key words that reflect what your business does. To find out if your business name has been claimed online, do a simple web search to see if anyone is already using that name.

Next, check whether a domain name (or web address) is available. You can do this using the WHOIS database of domain names. If it is available, be sure to claim it right away. This guide explains how to register a domain name .

Claim Your Social Media Identity

It’s a good idea to claim your social media name early in the naming process – even if you are not sure which sites you intend to use. A name for your Facebook page can be set up and changed, but you can only claim a vanity URL or custom URL once you’ve got 25 fans or “likes.” This custom URL name must be unique, or un-claimed.

Register Your New Business Name

Registering a business name is a confusing area for new business owners. What does it mean and what are you required to do?

Registering your business name involves a process known as registering a “Doing Business As (DBA)” name or trade name. This process shouldn’t be confused with incorporation and it doesn’t provide trademark protection. Registering your “Doing Business As” name is simply the process of letting your state government know that you are doing business as a name other than your personal name or the legal name of your partnership or corporation. If you are operating under your own name, then you can skip the process.

Learn about the requirements in your state and how to file in this Registering Your Doing Business As Name guide.

Apply for Trademark Protection

A trademark protects words, names, symbols, and logos that distinguish goods and services. Your name is one of your most valuable business assets, so it’s worth protecting. You can file for a trademark for less than $300. Learn how to trademark your business name .





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Business Name Generator Guru – Free Business Name Ideas #business #financing

#business name generator

#

Business Name Generator

How did the Business Name Generator Guru
come to be?

In an ancient time, long before the introduction of the modern-day business name generator or business naming companies … lived 12 Master Gurus, selectively spread across the world.

Each Guru was a master in a unique field. There was a Master Guru that closely held the secrets to a successful love life, and another that held the keys to achieve inhuman power and speed.

Hearing of the legends, adventurers, power seekers, and businessmen from across the world would travel to seek out the fabled knowledge the Master Gurus possessed.

Out of the 12 Master Gurus, who all had distinctive and well-known names, there was one who held a power far greater than the others. His name was never disclosed or known – he was simply referred to as “The Brand Name Guru”.

According to legend, The Brand Name Guru was a mysterious figure who had the knowledge of creating a business name that would go on to be known and recognized around the globe. He could produce the most powerful and creative business name ideas for those lucky enough to receive them.

The Brand Name Guru lived a long and successful life as one of Asia’s greatest economists, businessmen and business name creators. He held the greatest hand in generating and masterminding the base of the flourishing Asian economy, transforming the continent from a once poverty-stricken and ravenous land into a prosperous, stable and desired place.

In his old age, The Brand Name Guru retreated to a life of solitude and reflection on a small, solitary island off the coast of India, growing weary of requests to “name my business”. Even still, through treacherous seas and mythical storms, merchants, entrepreneurs and would-be businessmen from all corners of the Earth would embark on voyages to seek out The Brand Name Guru – they knew that whatever business name he generated for his requestors would cause the business to be world-renowned and successful.

Asad and Hammad of the creative writing Contest Marketplace CopyShoppy heard of the legendary business naming capabilities of the ancient Master Guru.

In an effort to learn his business name secrets and pass them on to the CopyShoppy copywriting community, they set sail for Asia to speak with locals to learn more about The Brand Name Guru, and attempt to find the island location where the Master Guru was said to have spent the last few years of his life.

Many locals claimed that The Brand Name Guru never existed, while others maintained that the sea swallowed the island where the Guru spent his final years of meditation.

After countless nights spent on the ocean, and through sheer determination, a little bit of luck and perhaps a dash of fate, Asad and Hammad finally stumbled upon the mysterious island where The Brand Name Guru was said to have lived and generated business names.

What they uncovered there was nothing short of spectacular … leading to the development of the most creative business name generator ever.

Instructions

Here’s how to name your company using the free Guru Business Name Generator tool. Be prepared for creating a business name that is both unique and catchy!

Step 1 – Enter one or two keywords into the input box.

The word(s) you enter into the input box should relate with the product or service you plan to sell, or they should be words that describe what you want your customers think of when someone mentions your business.

Step 2 – Select the industry you plan to operate in.

Next, select the industry your business operates in. For example, if you plan to start a web design business, choose the “Art & Design” industry. If you’re starting a dating matchmaking business, select the “Dating” industry.

Note: Selecting your business industry is optional and not required.

Step 3 – Generate relevant and creative brand name ideas

After inputing one or two keywords and selecting your industry, click the Humbly request names button to generate business name suggestions. Business name ideas will then appear in groups of four.

Click the Request Guru Again button to get a fresh set of brand name ideas, or enter a new keyword and continue generating business names.

Tip: Experiment with different words to get the best business name results!

Step 4 – Check domain name availability

Once you find a business name you like, click the Check Domain button on the right of the brand name result. If the .COM domain is available for use, the button will turn green. If the .COM domain is unavailable, the button will turn red.

If the domain is available, click the green Register Domain button to register the domain before someone else does.

Tip: If the domain is not available and you still really like the company name, you can always alter or change the brand name slightly to one that is not registered already.

Step 5 – Share the Guru with friends

After requesting the Business Name Generator Guru for new business brand name ideas a few times, share buttons will appear on the left side of the page. If you found the Guru business name creator to be helpful, share us with your friends or business network who may also find the Guru helpful.

Step 6 – Get your perfect name (if you haven’t already)

Got your cool new business name from the Business Name Generator Guru brand name maker? Awesome!

If you still haven’t found the perfect business name after generating business names suggestions a few times, click the Get Perfect Name button.

This will allow you to host a contest on CopyShoppy, where dozens of talented copywriters compete to provide your business with the brand name that will drive word-of-mouth, skyrocketing your sales. After all, thirty creative minds are greater than one, even the Business Name Generator Guru’s!

Creating a brand name online has never been easier with CopyShoppy’s Business Name Generator Guru and Business Brand Name contests !





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DBA (Doing Business As) – File a DBA Online – Register Your Business Name

#doing business as

#

What would you like to talk about?

Welcome back

Bring your business to life with a DBA

Reasons to get a doing business as name

Get Started Today

Ask away. We have answers.

It s quick and easy to file get started today.

File a DBA with LegalZoom

If you choose to name your business anything other than your own personal legal name or last name, or legal name of your business entity, you will need to register the name with the appropriate government office. This process is referred to as registering a DBA name. DBA (Doing Business As ) is commonly referred to as fictitious business name. assumed name or trade name. We simplify the process of registering a business name by completing and filing your DBA application. If required, we even perform a DBA name search. publish your DBA in a local newspaper and file proof of publication at no additional cost. Let LegalZoom help with your DBA filing. Just fill out a simple online questionnaire and we ll take care of the filing.

*Available in most states. Telephone consultations with a participating firm, during normal business hours, of up to one half (1/2) hour each, limited to one consultation for each new legal matter. After the 30-day trial period, benefits to the Business Legal Plan (also Business Advantage Pro) continue automatically for $29.99 per month. For states where Business Advantage Pro is not available, benefits to Business Advantage Standard continue automatically for $7.99. You can cancel by calling (877) 818-8787. For full details, see the Legal Plan Contract and Advantage Terms of Service .

Sign Up for Our Newsletter

LegalZoom.com, Inc. All rights reserved.

Disclaimer: Communications between you and LegalZoom are protected by our Privacy Policy but not by the attorney-client privilege or as work product. LegalZoom provides access to independent attorneys and self-help services at your specific direction. We are not a law firm or a substitute for an attorney or law firm. We cannot provide any kind of advice, explanation, opinion, or recommendation about possible legal rights, remedies, defenses, options, selection of forms or strategies. Your access to the website is subject to our Terms of Use .





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Business Name Search #business #search #engines

#search business names

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Is the proposed business name available to be registered?

(Please note that the Business Name Search tool immediately below is for searching whether or not a business name is already registered and whether or not the business name is available to be registered. It is not a tool for searching who ‘owns’ – or, more accurately, who is registered as trading under/ as – the Business Name.)

Is it a good idea to register the proposed business name?

Even though the proposed business name may be available to be registered, it may not be a good idea to register the business name for a whole range of reasons including for the following (non-exhaustive) list of reasons –

1. The proposed business name may be deceptively similar to another business or company name.

If the proposed business name is deceptively similar to another business or company name, you may be subject to legal and other action by the owners of the other name. They may allege that your business name is illegally misleading and deceptive and/or that you/your business are engaging in the tort of ‘passing off’.

2. The proposed business name may be inherently (and illegally) misleading and deceptive.

If the proposed business name is misleading and deceptive in itself, there is likely to be a breach of various Commonwealth, State and Territory laws prohibiting misleading and deceptive conduct.

3. Even if the proposed business name is not, loosely speaking, ‘illegally too similar to another business name’, it still may be bad business to register and use it. For example, if your business name is somewhat similar to a competitor’s business name, and your business ends up being far more successful than the competitor’s business, you might find that potential customers intending to purchase from your business end up ‘mistakenly’ purchasing instead from your competitor’s business.

4. The website domain name you want (or may in the future want) for your proposed business name may already be registered by someone else

5. The proposed business name may be in breach of a registered Australian Trade Mark





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Business Name Generator Guru – Free Business Name Ideas #loans #for #business

#business name generator

#

Business Name Generator

How did the Business Name Generator Guru
come to be?

In an ancient time, long before the introduction of the modern-day business name generator or business naming companies … lived 12 Master Gurus, selectively spread across the world.

Each Guru was a master in a unique field. There was a Master Guru that closely held the secrets to a successful love life, and another that held the keys to achieve inhuman power and speed.

Hearing of the legends, adventurers, power seekers, and businessmen from across the world would travel to seek out the fabled knowledge the Master Gurus possessed.

Out of the 12 Master Gurus, who all had distinctive and well-known names, there was one who held a power far greater than the others. His name was never disclosed or known – he was simply referred to as “The Brand Name Guru”.

According to legend, The Brand Name Guru was a mysterious figure who had the knowledge of creating a business name that would go on to be known and recognized around the globe. He could produce the most powerful and creative business name ideas for those lucky enough to receive them.

The Brand Name Guru lived a long and successful life as one of Asia’s greatest economists, businessmen and business name creators. He held the greatest hand in generating and masterminding the base of the flourishing Asian economy, transforming the continent from a once poverty-stricken and ravenous land into a prosperous, stable and desired place.

In his old age, The Brand Name Guru retreated to a life of solitude and reflection on a small, solitary island off the coast of India, growing weary of requests to “name my business”. Even still, through treacherous seas and mythical storms, merchants, entrepreneurs and would-be businessmen from all corners of the Earth would embark on voyages to seek out The Brand Name Guru – they knew that whatever business name he generated for his requestors would cause the business to be world-renowned and successful.

Asad and Hammad of the creative writing Contest Marketplace CopyShoppy heard of the legendary business naming capabilities of the ancient Master Guru.

In an effort to learn his business name secrets and pass them on to the CopyShoppy copywriting community, they set sail for Asia to speak with locals to learn more about The Brand Name Guru, and attempt to find the island location where the Master Guru was said to have spent the last few years of his life.

Many locals claimed that The Brand Name Guru never existed, while others maintained that the sea swallowed the island where the Guru spent his final years of meditation.

After countless nights spent on the ocean, and through sheer determination, a little bit of luck and perhaps a dash of fate, Asad and Hammad finally stumbled upon the mysterious island where The Brand Name Guru was said to have lived and generated business names.

What they uncovered there was nothing short of spectacular … leading to the development of the most creative business name generator ever.

Instructions

Here’s how to name your company using the free Guru Business Name Generator tool. Be prepared for creating a business name that is both unique and catchy!

Step 1 – Enter one or two keywords into the input box.

The word(s) you enter into the input box should relate with the product or service you plan to sell, or they should be words that describe what you want your customers think of when someone mentions your business.

Step 2 – Select the industry you plan to operate in.

Next, select the industry your business operates in. For example, if you plan to start a web design business, choose the “Art & Design” industry. If you’re starting a dating matchmaking business, select the “Dating” industry.

Note: Selecting your business industry is optional and not required.

Step 3 – Generate relevant and creative brand name ideas

After inputing one or two keywords and selecting your industry, click the Humbly request names button to generate business name suggestions. Business name ideas will then appear in groups of four.

Click the Request Guru Again button to get a fresh set of brand name ideas, or enter a new keyword and continue generating business names.

Tip: Experiment with different words to get the best business name results!

Step 4 – Check domain name availability

Once you find a business name you like, click the Check Domain button on the right of the brand name result. If the .COM domain is available for use, the button will turn green. If the .COM domain is unavailable, the button will turn red.

If the domain is available, click the green Register Domain button to register the domain before someone else does.

Tip: If the domain is not available and you still really like the company name, you can always alter or change the brand name slightly to one that is not registered already.

Step 5 – Share the Guru with friends

After requesting the Business Name Generator Guru for new business brand name ideas a few times, share buttons will appear on the left side of the page. If you found the Guru business name creator to be helpful, share us with your friends or business network who may also find the Guru helpful.

Step 6 – Get your perfect name (if you haven’t already)

Got your cool new business name from the Business Name Generator Guru brand name maker? Awesome!

If you still haven’t found the perfect business name after generating business names suggestions a few times, click the Get Perfect Name button.

This will allow you to host a contest on CopyShoppy, where dozens of talented copywriters compete to provide your business with the brand name that will drive word-of-mouth, skyrocketing your sales. After all, thirty creative minds are greater than one, even the Business Name Generator Guru’s!

Creating a brand name online has never been easier with CopyShoppy’s Business Name Generator Guru and Business Brand Name contests !





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Steps to register your business name #government #business #loans

#register business name

#

Steps to register your business name

You can register a business name online through ASIC Connect.

How to register a business name

To register your business name:

  1. Go to ASIC Connect and log in to your account.
    If you don’t have an ASIC Connect account, find out the steps to register.
    If you’re logging in for the first time, make sure you say ‘no’, you don’t have a current business. You don’t need an ASIC key to register.
  2. Select the Licences and Registrations tab at the top of the ASIC Connect page.
  3. Select you would like to register a business name from the drop-down box.
  4. Read the information and tick the boxes. Select Get started.
  5. Select the relevant ABN option, enter your ABN and select Next. You must enter your ABN without spaces.
  6. Enter the proposed business name exactly as you would like it to appear on our register. Business names are case sensitive.
  7. Select the registration period.
  8. Enter the proposed business name holder details .
  9. Enter the addresses of the proposed business name.
  10. Confirm the eligibility to hold the proposed business name.
  11. Review your application. Make sure your business name is spelt correctly.
  12. Complete your declarations .
  13. Make your payment.
    If you don’t pay within 10 days, your application will be cancelled and you will need to reapply.
  14. Confirmation .

Ready to register?

Video tutorials

You can watch our video tutorial to learn more about registering a business name for the first time using ASIC Connect.

You can also watch our video tutorial on how to register a business name using ASIC Connect.

What to do if you have not received your record of registration or invoice

Once your business name is registered you will receive a record of registration.

If you choose to pay for your business name registration via invoice, we will email it to you within 48 hours. You must pay within 10 business days.

Related links





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How to Name Your Business: 10 Things You Need to Know #small #companies

#naming a business

#

Picking a killer name for your business is harder than it might seem.

One of the things to think about when choosing a company name is how it will look in the subject line of an email, according to cloud-based analytics company DataHero. Then there’s how it will sound when it’s said aloud. A number of leading companies in recent history have chosen names with between five and 10 letters and at least one hard consonant: Google. Starbucks, Verizon.

Before naming your company. check out these tips from entrepreneurs who have been through the process, some of whom have even named the same company more than once.

1. Don’t rush the process.

There’s no set amount of time it should take for you to settle on a name for your company, but know that it could take six months of iterating before you make a final decision. An important thing to remember is to continue working on other aspects of the business as you get closer to picking a name, says Charlie Miner, founder of furniture and lighting e-commerce company WorkOf. “You don’t want the process of naming to prevent you from moving the business forward,” he says.

2. Think about your audience.

Venture capital database CB Insights was initially founded under the name Chubby Brain, something co-founder Anand Sanwal says represented his attempt to come up with a name that was cool, funky, and “startup-sounding.” Sanwal’s philosophy changed after he heard from the investment banks and other institutional clients that would be citing his startup’s data in their marketing materials. “Nobody wanted to put ‘Source: Chubby Brain’ at the bottom of a deck, because it’s not a real big credibility builder,” Sanwal says.

3. Make it easy to spell.

It’s okay to use unique spelling, a la Chick-fil-A, but don’t make your company’s name so unconventional that it’s hard to remember. “I’ve seen some startup names where I’ll think, was that four ‘E’s’ or three?” CB Insights’s Sanwal says.

4. Short is better than long.

Not every company can have a short, simple, one-syllable name like Box, Dell, or Lyft, but if you come up with a great long name and a great short name, you should probably go with the short one. Acquiring the rights to short web domain names, however, can be pricey, if not impossible, so make sure to check the availability of your desired URL first.

5. Factor in search engine optimization.

Making your company easy to find in search engines is an important consideration when picking a name. If you’re going to use a proper noun for your name, you should think about how that decision will impact SEO. Choosing a common term like “Bell,” for example, would make it hard to place your company on the first (or second) page of search results on Google.

6. Enlist a focus group (or groups).

Once you have a shortlist of names you like, it’s a good idea to see how other people respond to each one. “Survey as many people as you can,” says Bridie Loverro, co-founder of QuadJobs, an online marketplace connecting college and grad students to local employers. “The name to choose may not necessarily be the one people like best, but the one they remember most.”

7. Keep your options open.

Having to change your name after pivoting from one business model to another isn’t the end of the world, but if you can pivot and still retain the brand identity you’ve already built up, that’s ideal. Picking a name that doesn’t pigeonhole your company to one specific service will help. “The goal is to create something that is broad enough to intuitively answer who you are and that speaks to your core customer base, but also gives you room to grow into other areas,” says Logan Sugarman, co-founder of wellness concierge service Refresh Body.

8. Keep mobile in mind.

If customers can buy your products through a mobile app, you might want to factor in how your company name will look on a mobile app icon. A friendly sounding name like Shopify might also lend itself better to mobile users compared a three-letter acronym that doesn’t convey anything about your brand.

9. Don’t obsess over a descriptive name.

The name of your company doesn’t have to make it clear what your business is. While it helps to reference the spirit of your brand in some way (think: food delivery company Seamless), avoid a name that sounds specific to an entirely different industry. As Neil Patel, co-founder of web analytics company Crazy Egg writes, the name NomNom suggests food, and therefore doesn’t work if you’re starting a financial services software-as-a-service company.

10. Make the name visually distinctive.

After you pick your name, you should consider adding a custom feature that makes the brand more than just the word or words in the title. Some examples include unconventional capitalization, combining two words into one, or adding a unique design touch, like the curled “C” in the first letter of the bedding startup Casper. “It’s about developing a more fully fleshed out visual identity,” says WorkOf’s Miner.





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What is a business name? #small #business #lenders

#business name

#

What is a business name?

A business name is a name or title under which a person or entity conducts a business.

Watch our YouTube video about What is a business name and how to apply for one.

When should I register a business name?

You will need to register a business name if you carry on business within Australia and are not trading under your own name.

Exceptions to this include:

  • if you are operating as an individual and your operating name is the same as your first name and surname
  • if you are in a partnership and your operating name is the same as all the partners’ names, or
  • if you are an already registered Australian company and your operating name is the same as your company’s name.

The law does not allow any changes from the business holder’s name if you wish to rely on the above exemptions. For example, if your name is John Smith, and the name of your business is ‘John Smith Co’, you will need to register the business name ‘John Smith Co’.

If you are unsure about whether you need to register a business name, look through the examples in Regulatory Guide 235 .

What a business name registration does not provide

Registering a business name does not provide exclusive ownership of your business name. It also doesn’t prevent other people from being able to register and use similar names.

To gain exclusivity over a particular business name, you need to register it as a trade mark with IP Australia .

Related links





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DBA (Doing Business As) – File a DBA Online – Register Your Business Name

#doing business as

#

What would you like to talk about?

Welcome back

Bring your business to life with a DBA

Reasons to get a doing business as name

Get Started Today

Ask away. We have answers.

It s quick and easy to file get started today.

File a DBA with LegalZoom

If you choose to name your business anything other than your own personal legal name or last name, or legal name of your business entity, you will need to register the name with the appropriate government office. This process is referred to as registering a DBA name. DBA (Doing Business As ) is commonly referred to as fictitious business name. assumed name or trade name. We simplify the process of registering a business name by completing and filing your DBA application. If required, we even perform a DBA name search. publish your DBA in a local newspaper and file proof of publication at no additional cost. Let LegalZoom help with your DBA filing. Just fill out a simple online questionnaire and we ll take care of the filing.

*Available in most states. Telephone consultations with a participating firm, during normal business hours, of up to one half (1/2) hour each, limited to one consultation for each new legal matter. After the 30-day trial period, benefits to the Business Legal Plan (also Business Advantage Pro) continue automatically for $29.99 per month. For states where Business Advantage Pro is not available, benefits to Business Advantage Standard continue automatically for $7.99. You can cancel by calling (877) 818-8787. For full details, see the Legal Plan Contract and Advantage Terms of Service .

Sign Up for Our Newsletter

LegalZoom.com, Inc. All rights reserved.

Disclaimer: Communications between you and LegalZoom are protected by our Privacy Policy but not by the attorney-client privilege or as work product. LegalZoom provides access to independent attorneys and self-help services at your specific direction. We are not a law firm or a substitute for an attorney or law firm. We cannot provide any kind of advice, explanation, opinion, or recommendation about possible legal rights, remedies, defenses, options, selection of forms or strategies. Your access to the website is subject to our Terms of Use .





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Register your business name #business #marketing

#business names

#

Business name registration

Last Updated: 11 August 2016

A business name, also known as a trading name, is simply a name or title under which a person, or other legal entity, trades.

Your business name not only identifies you to your customers, but also allows you to differentiate yourself from your competitors and enables your customers to make an emotional connection to your business and brand. For many businesses, the name is often the most valuable asset.

If you register a business name, it will be connected to your Australian Business Number (ABN).

If you haven’t decided on a business name yet, read our How do I choose a business name? page for some tips.

When you must register

When setting up your business, if you choose to operate as a sole trader, partnership or a trust, and not as a company, then you will have to register your business name with the Australian Securities and Investments Commission (ASIC).

If your business name is your, or your partner’s, first name and surname, then there is no need to register.

  • Sally Miller has a jewellery business named ‘Sally Miller’. As her business is trading under her own name, she does not need to register for a business name.
  • Jodie Hart has a floral business named ‘Hart Flowers’. As her business is not trading under her own name, she will need to register the business name ‘Hart Flowers’.

If you’re trading as a company, you’ll need to register a company name when you register your company.

How do I register for a business name?

All business name registrations are managed by the Australian Securities and Investments Commission (ASIC). You can Register a business name through the ASIC website.

You will need to have an Australian Business Number (ABN), or be in the process of applying for an ABN and not have been refused. ABN registrations are free, and you can have multiple business names linked to your ABN.

Once you have an Australian Business Number (ABN), you can register a business name online. You can do this through the ABN application or through ASIC Connect.

To register for a business name:

  1. Decide on a name that’s right for your business.
  2. See if the business name you want is available through the check name availability search on the ASIC website.
  3. Register for your business name online.

The National Business Names Registration System replaces previous state and territory registers. You now only need to register for a business name with ASIC once, and it’s registered nationally

You can’t register a business name that is identical or too similar to a business name registered to another Australian business or company. However, a business name does not give you legal rights to that name. This means that if someone else uses your business name for their business, you don’t have any rights to stop them.

Cost of registering

The fees to register your business name with ASIC include:

Find out more about the business name payments and fees for registering or renewing a business name, and how to pay your fees on the ASIC website.

How long does registration take?

A business name registration application should take you around 15 -20 minutes to complete online. If you have an ABN, have provided all the required documents, and paid the fee, you should get confirmation in:

  • two business days for payment by credit card
  • up to five business days for payment made by BPay, EFT or Bank Transfer.

ASIC will notify you two months before your business name is due for renewal.

Previous state or territory registrations

Registration of your business name applies nationally, so you do not need to register across different states and territories.

If you previously registered your business name in more than one state or territory, all your business names have been transferred to ASIC’s national business names register. Any of these names can be used to carry on business nationally. You may choose to keep one business name record (e.g. the one with the latest registration expiry) and allow your remaining business names to lapse by not paying the renewal fee.

If your business had an identical name as another business operating in another state or territory, ASIC will provide additional information on the public register to differentiate affected businesses. This may be the state or territory your business name was first registered in. This identifier doesn’t form part of your business name, but is used to allow people to distinguish between identical business names on the public register.

Multiple business names

If you have multiple different business names, or also have a registered company, you are now able to align the renewal dates for those registrations. If you have multiple principal places of business across Australia, ASIC will notify you of which address it intends to use as the principal place of business for sending documents. You may nominate an alternative address for service through ASIC .

Searching the business name register

Whether you need to find out when your business name is due for renewal or check a name’s availability when starting your business, you can perform a quick, online search using the Australian Securities and Investments Commission’s (ASIC) business names register.

The register can provide information on:

  • registered and cancelled business names
  • the entity behind the name
  • how the entity can be contacted.

Before working with other businesses, it can help to check they are a legitimate and registered business. Information found on the business names register is generally available for free, though some information is only available by purchasing an extract.

Renewing a business name

ASIC will notify you – usually within 28 days to two months of your renewal due date.

You can renew your registration through ASIC Connect. Renewal notices will be sent by mail to the address for service of documents for your business. You can check your business name details by searching ASIC Connect to see what address is recorded.

If you don’t renew your business name registration on time there are no late fees; however the registration of the business name will be cancelled if the renewal fee is not paid by the due date on the invoice. No extensions will be granted.

If you don’t want to renew your business name, you don’t need to do anything when you receive your renewal notice. The business name will be cancelled after the renewal date if no action has been taken to renew the name. You can also cancel your business name at any time.

Business names certificate of registration

Did you know that you no longer need to display your certificate of registration for your business name?

In 2012 legislation was introduced that removed the need for businesses to display a certificate of registration.

However, if your business is prominently open to the public, such as a caf , you’ll still need to display your business name somewhere.

Questions?

For questions about registering, renewing, updating, and cancelling business names in Australia, visit the ASIC website or call 1300 300 630.

Related information

  • Check out ASIC’s suite of videos about registering, renewing and transferring your business name.
  • To ensure you have exclusive use of your name now and in the future throughout Australia, apply for a trade mark .
  • To use your business name as part of your web address, take a look at our Register your domain page.
  • Read through our Starting a business topic to help you get started.
  • Learn more about the four Business structures you can choose when starting your business to understand the obligations for each.
  • Understand the differences between a sole trader and a company structure .
  • Register your company if you’re planning to operate under a company structure.

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