Tag: Effective

Writing an Effective Business Document #denver #business #journal


#business documents

#

Writing an Effective Business Document

Professional Writer and Editor

Though the format for writing has changed, people are doing as much writing (if not more) than they ever have. Writing effectively allows you to express your ideas clearly and coherently, and it is an essential part of corresponding with others in the workforce.

Most Jobs Require Writing e-mails, letters, memos, reports, analyses, project summaries, product descriptions, and the list goes on. The ability to write well is essential in obtaining a job (think r sum s and cover letters), in performing the job, and in being promoted. Those who do not write well and who make obvious grammar, spelling, and punctuation errors are at a disadvantage in the corporate world. To preserve your professional image, make sure that your writing is as effective as possible by following these guidelines:

Know the Purpose and Scope of Your Document
Before you begin writing, know the purpose for which you are writing and what you want your document to accomplish. As you write, keep your primary objective in mind (you could even type it at the top of your document and refer to it throughout the writing process, if needed; you can delete it when you are finished with the initial draft), and never stray from it. However, if in the course of your writing you discover that your focus has changed, that s okay. Simply make sure to revise your writing as needed to reflect your new purpose in order to maintain a clear, coherent document.

Tell readers early on how they will benefit from reading your document what they will be able to accomplish, what information they will be able to gain, what product or service they will be able to purchase that will make their lives better or easier, or in what other way they will be able to benefit from reading your document..

Identify (and Write to) Your Audience
Knowing to whom you are writing will help you determine the tone and content of your document. If you re not exactly sure who your audience is, ask yourself who you are writing the document for or who is most likely to benefit from what you are writing. If you are writing with the intent of selling a product or service to someone or promoting a cause, you may want to ask yourself: What age are my intended readers? What s their background? Where do they live? What stage of life are they in? What are their interests? What is important to them? These and similar questions will help you to target and write to your audience.

As you write, do be careful of technical and other jargon, acronyms, and abbreviations. Unless you are writing for a very specialized field, it is best to avoid jargon and to spell out acronyms and abbreviations on their first use. No matter your audience, you generally don t need to be overly stuffy or formal; a normal, conversational tone will usually do the job.

Understand the Needs of Your Reader
Once you have identified your audience, try to anticipate the information that your reader will want or need, and identify and include that information in your document as you write. Also try to address any potential arguments or concerns readers might have, and address those, as well.

Organize Your Document
Follow the standard format for the type of document you are writing, whether it be a memo, letter, e-mail, r sum , report, advertisement, project summary, or other communication.

For longer documents, start with an outline, and work from there. The beauty of word processors is that you can easily restructure your ideas later if necessary. Creating an outline helps you determine early on if you are including all of the information that you need to. To help you be as complete as you need to be, ask yourself who, what, where, when, why, and how. Who am I writing to? What is my purpose? And so on. Though you will not always need to answer all of these questions in your documents, you will probably want to include information to answer most of them most of the time.

In your introduction, tell the reader the purpose of your document and what you want him or her to do. In subsequent paragraphs, group related information together, and generally include only one key point in each paragraph or section. When listing information in paragraph format, use first, second, third, and so forth, or use a bulleted list, in order to help your reader easily follow the organization of your document.

For longer works, also use headings and subheadings to indicate the sections of your document. Such visible structure allows readers to find the information that they need quickly and easily.

In your conclusion, restate the main purpose of your document, and tell the reader what you want her or him to do with the information you are providing, whether that be to buy a product or service, change or adopt a company policy, give you a promotion, etcetera.

Identify the Benefits to the Reader
Especially for advertising, sales copy, and other documents meant to persuade, identify and emphasize the benefits of a product, service, or policy, for example, rather than just its features.

Our newest line of express buses has built-in Wi-Fi, AC power outlets, and individual reading lights.


Tags : , , , ,

Create Effective and Successful Business Presentations #business #management #salary


#business presentation

#

10 Tips for Creating Successful Business Presentations

By Wendy Russell. Presentation Software Expert

Business is all about selling — a product, topic or concept. When making a business presentation, the most important thing is to know your material. If you do not know everything about what you are selling, it is not likely that the audience will be buying.

Keep your audience focused and interested. Making effective business presentations takes practice, but with a few tips up your sleeve, you are ready to take on the challenge.

1. Use Key Phrases About Your Topic

Jacobs Stock Photography/Stockbyte/Getty Images Note – These business presentation tips refer to PowerPoint (any version) slides. but all of these tips in general, can be applied to any presentation.

Seasoned presenters use key phrases and include only essential information. Choose only the top three or four points about your topic and make them consistently throughout the delivery. Simplify and limit the number of words on each screen. Try not to use more than three bullets per slide. The surrounding space will make it easier to read.

Continue Reading Below

2. Slide Layout is Important

Make your slides easy to follow. Put the title at the top of the slide where your audience expects to find it. Phrases should read left to right and top to bottom. Keep important information near the top of the slide. Often the bottom portions of slides cannot be seen from the back rows because heads are in the way.

3. Limit Punctuation and Avoid All Capital Letters

Punctuation can needlessly clutter the slide and the use of all caps makes statements more difficult to read and is like SHOUTING at your audience.

Continue Reading Below

4. Avoid Fancy Fonts

Choose a font that is simple and easy to read such as Arial, Times New Roman or Verdana. Avoid script type fonts as they are hard to read on screen. Use, at most, two different fonts – perhaps one for headings and another for content. Keep all fonts large enough (at least 24 pt and preferably 30 pt) so that people at the back of the room will be able to easily read what is on the screen.

  • Dark text on a light background is best, but avoid white backgrounds — tone it down by using beige or another light color that will be easy on the eyes. Dark backgrounds are effective to show off company colors or if you just want to dazzle the crowd. In that case, be sure to make text a light color for easy reading.
  • Patterned or textured backgrounds can reduce readability of text.
  • Keep your color scheme consistent throughout your presentation.

More

6. Use Slide Designs Effectively

When using a design theme (PowerPoint 2007) or design template (earlier versions of PowerPoint), choose one that is appropriate for the audience. A clean, straightforward layout is best if you are presenting to business clientele. Select one that is full of color and contains a variety of shapes if your presentation is aimed at young children.

7. Limit the Number Of Slides

Keeping the number of slides to a minimum, ensures that the presentation will not become too long and drawn out. It also avoids the problem of continually changing slides during the presentation that can be a distraction to your audience. On average, one slide per minute is about right.

8. Use Photos, Charts and Graphs

Combining photos, charts and graphs and even embedding digitized videos with text, will add variety and keep your audience interested in the presentation. Avoid having text only slides.

9. Avoid Excessive Use of Slide Transitions and Animations

While transitions and animations can heighten your audience’s interest in the presentation, too much of a good thing can distract them from what you are saying. Remember, the slide show is meant to be a visual aid, not the focus of the presentation.

Keep animations consistent in the presentation by using animation schemes and apply the same transition throughout the presentation.

10. Make Sure Your Presentation Can Run On Any Computer

Use PowerPoint s Package for CD (PowerPoint 2007 and 2003 ) or Pack and Go (PowerPoint 2000 and before) feature when burning your presentation onto a CD. In addition to your presentation, a copy of Microsoft’s PowerPoint Viewer is added to the CD to run PowerPoint presentations on computers that don t have PowerPoint installed.


Tags : , , , , ,

Adtactics Safelist #how #effective #is #email #marketing


#

“Increase Your Marketing Results With Effective Email Advertising”

With our safelist, you can email our Active Members – introduce your website or promote your opportunity.
Totally free!

What is a Safelist?

A safelist is a mailing list that is geared towards advertising web sites, business opportunities, and so forth. All members of a free or paid safelist agree to receive advertising emails from the other members. It benefits you by allowing you to advertise to a number of people via email, without having to resort to spam. Unfortunately, the traditional style of safelist is not very effective.

What makes ours better?

When you join a free safelist, you get the right to post an ad every so often, perhaps once a day. But other members have the same right – there is absolutely no incentive whatsoever for them to ever read your safelist ads!

The AdTactics Safelist runs off of credits – you must have credits to post your ad to our list. And the best way to get tons of free AdTactics credits is to read the emails from other members. It’s a win-win situation. you get your ad read by thousands of other members, and those other members earn free credits for reading it!

The AdTactics Premium Safelists is my favorite, and the best, safelist on the Internet! Not only are there ample credits available that allow everyone to promote their product or service, but the membership packages are the most generous in the industry. In fact, Jon Atwood has a habit of over-providing when it comes features and services that he provides. And, the degree of professionalism and integrity that he exhibits, plus his devotion to the success of AdTactics has made it the TOP and most productive safelist for internet marketers.

I’ve joined more safelists than I care to remember, and left many of them because they simply didn’t work, but some I take out a lifetime membership with because I get results. Adtactics is the first list I mail to every time (and it’s not because it begins with A!). The cream always rises to the top, which is precisely where Adtactics belongs because everything about it is quality.


Get Your Free Safelist Account Today!

How does it work?

You can send your ad to one other member for a cost of one credit. So, if you want to target 500 other members with your ad, you can do so for 500 credits. We currently have thousands of members waiting to find out about your offer.

Tons of features

Totally credit based posting. Send your ad to one other member for the cost of one credit.

YOU choose how to spend your credits! Send your ad to 500 members, or 5000 members!

Vacation Setting – Turn your account off at any time to prevent your inbox from filling up. Easy to return from vacation – just click two links and you are back up and running!

Clicklinks – Every day, our system will add CLICKLINKS to the bottom of randomly selected ads. If you click on one of these CLICKLINKS, you will instantly earn from 20 to 5000 credits! Find the CLICKLINKS every day, and use AdTactics for free forever.

HTML Ads – Get your reader’s attention with your choice of fonts, colors, even graphics! (Paid feature only)

GUARANTEED visitors to your site – Our members receive credits for reading other member’s ads. But in order to receive any credits they need to visit your website and stay there for 20 seconds. Our special script will check this automatically, so you will get guaranteed visitors!

Earn Cash & Credits For Referring Members! – Tell your friends about AdTactics, and get loads of free credits and cold hard cash!

Banner Exchange – Display the banners from your program in front of every AdTactics member. The only limit to your banner advertising is the number of credits in your account!

Bounce Handling – AdTactics uses a specialized Bounce Management system which ensures you’re mailing to ACTIVE MEMBERS, unlike most other lists where members can be inactive for months or even years. Don’t waste your time and money on dead accounts!

Scheduled Mailings – Users can now schedule all of their daily mailings up to 24 hours ahead of time. You can cover multiple time zones without having to be in front of the computer

Solo Ads – Members (and non-members) can now purchase a solo ad that will be sent to all active members Contact email address.

Active Readers Contest – We will be running a weekly contest that will reward the top active readers with credits, cash, and prizes

Referral Contest – Monthly referral contest for the top recruiters (cash & credit prizes). Referrals must be active to count towards the contest

Firefox & IE Toolbar – Easily access the AdTactics members area from your toolbar (entire members navigation menu), track your local weather, search Google (or whatever your favorite engine is), block popups, receive messages direct from AdTactics (we’ll be offering specials only available to toolbar users like discounts, bonuses, etc), even stream radio stations

Lottery Links – Each email will have a chance of containing a Lottery Link which will win random credits & prizes


Get Your Free Safelist Account Today!


Tags : , , , ,

Effective Business Presentation 101 #at #home #business


#business presentation

#

5 Ways to Give Effective Business Presentations

How to give Effective Business Presentations

In our day-to-day life, we are in the habit of presenting, may it be in the form of sharing the highlights of our day, voicing out ideas and opinions, or chatting about our work.But in business, giving the best and effective presentations is a must, in order to close more leads and sales. Giving a presentation about your business and latest projects with clients or stakeholders or with a large audience, can be stressful or a bliss. It depends on how you prepare and take the experience.

Preparation and effective delivery are the most important steps for you to give the best business presentation and close that important deal and generate more sales.

In this article, I will outline 5 ways to give Effective Business Presentations:

1. Connect with your audience

Your presentation must fit the occasion and audience you are speaking to. For example, when you re presenting to high- profile clients, your presentation must be formal, organized and businesslike. But when you re speaking to students or friends, your presentation must be more simple and casual.

One of the best way to connect with your audience is to animate your presentation by putting popular quotes. Engage with your audience by asking questions that resonates with what they value.

Make your presentation touch at a personal level- how would your product and service make a difference on their lives, how does your products and services add value to your customers? Ask them questions and interact with your audience during your presentation.

2. Paint a picture in your audience minds

Let them picture out your idea, products, and services by placing pictures and images in your presentation. There s truth to the saying that, A picture paints a thousand words. But make sure to pick out great images and visuals that tell a moving story about your business, products and services.

Your presentation must leave a lasting impression on their minds long after they ve gone back to their offices or homes. That s why visuals are great since it lasts longer and can also be shared in the various social media sites.Convey your thoughts clearly by putting relevant content in your presentation. The flow of presentation looks like this:

    Flow of Presentation
  • The Opening: Grab the audience attention
  • Body: Substance and Purpose
  • Closing: Summary of Main points and Highlights

3. Put incredibly great content

Make your presentation count by putting content that matters. Don t be too wordy and stuffing your audience with too much content. The purpose of presentation is interaction, which means that, it is the backdrop and the highlight of your speech, so make it count.

Presentation also serves as your guide so that you know where to emphasize, pause, ask questions and elaborate more on the topic. Presentation also acts a promotion of your business, products and services.

4. Use statistics and data

One important thing to put in your presentations are charts and graphs based on research and statistics. This statistics must align with the purpose of your presentation. But don t make it too technical that your audience would need to look up a dictionary, almanac or Google for the definition of terms. Make your presentation as basic as possible and understandable by people of various demographics and background.

As Albert Einstein said, Make it simple, but not simpler.

5. You are the presentation

Presentations does not work when you the presentor is not an effective and confident speaker to talk about the subject. That means, the success of the presentation relies on you who delivers the content to your clients or audience.

Be confident and eliminate ahh, uhmms, you know in your speech. Be mindful of your body language so that it will convey authority, confidence and assurance that communicates to your audience.

Buddy up with a colleague or friend and practice your presentation beforehand. Be knowledgeable of the subject and data you re speaking about in the presentation beforehand. And, during your presentation, have a clear voice and tone and put emphasis on the most important topics in the presentation.

Add a sense of humor to make the presentation more interesting and entertaining for your audience.

And always remember, you are part of the presentation, so portray authority and confidence on the subject.

One of the great and effective speakers of our century is the late Steve Jobs. In one of his great speeches, Steve Jobs said, Stay hungry, and Stay foolish. In that light, we must continuously learn and hone our craft may it be in speaking, presenting, selling, working out tasks, and managing business.

FG Business Writer


Tags : , , ,

Create Effective and Successful Business Presentations #best #small #business #ideas


#business presentation

#

10 Tips for Creating Successful Business Presentations

By Wendy Russell. Presentation Software Expert

Business is all about selling — a product, topic or concept. When making a business presentation, the most important thing is to know your material. If you do not know everything about what you are selling, it is not likely that the audience will be buying.

Keep your audience focused and interested. Making effective business presentations takes practice, but with a few tips up your sleeve, you are ready to take on the challenge.

1. Use Key Phrases About Your Topic

Jacobs Stock Photography/Stockbyte/Getty Images Note – These business presentation tips refer to PowerPoint (any version) slides. but all of these tips in general, can be applied to any presentation.

Seasoned presenters use key phrases and include only essential information. Choose only the top three or four points about your topic and make them consistently throughout the delivery. Simplify and limit the number of words on each screen. Try not to use more than three bullets per slide. The surrounding space will make it easier to read.

Continue Reading Below

2. Slide Layout is Important

Make your slides easy to follow. Put the title at the top of the slide where your audience expects to find it. Phrases should read left to right and top to bottom. Keep important information near the top of the slide. Often the bottom portions of slides cannot be seen from the back rows because heads are in the way.

3. Limit Punctuation and Avoid All Capital Letters

Punctuation can needlessly clutter the slide and the use of all caps makes statements more difficult to read and is like SHOUTING at your audience.

Continue Reading Below

4. Avoid Fancy Fonts

Choose a font that is simple and easy to read such as Arial, Times New Roman or Verdana. Avoid script type fonts as they are hard to read on screen. Use, at most, two different fonts – perhaps one for headings and another for content. Keep all fonts large enough (at least 24 pt and preferably 30 pt) so that people at the back of the room will be able to easily read what is on the screen.

  • Dark text on a light background is best, but avoid white backgrounds — tone it down by using beige or another light color that will be easy on the eyes. Dark backgrounds are effective to show off company colors or if you just want to dazzle the crowd. In that case, be sure to make text a light color for easy reading.
  • Patterned or textured backgrounds can reduce readability of text.
  • Keep your color scheme consistent throughout your presentation.

More

6. Use Slide Designs Effectively

When using a design theme (PowerPoint 2007) or design template (earlier versions of PowerPoint), choose one that is appropriate for the audience. A clean, straightforward layout is best if you are presenting to business clientele. Select one that is full of color and contains a variety of shapes if your presentation is aimed at young children.

7. Limit the Number Of Slides

Keeping the number of slides to a minimum, ensures that the presentation will not become too long and drawn out. It also avoids the problem of continually changing slides during the presentation that can be a distraction to your audience. On average, one slide per minute is about right.

8. Use Photos, Charts and Graphs

Combining photos, charts and graphs and even embedding digitized videos with text, will add variety and keep your audience interested in the presentation. Avoid having text only slides.

9. Avoid Excessive Use of Slide Transitions and Animations

While transitions and animations can heighten your audience’s interest in the presentation, too much of a good thing can distract them from what you are saying. Remember, the slide show is meant to be a visual aid, not the focus of the presentation.

Keep animations consistent in the presentation by using animation schemes and apply the same transition throughout the presentation.

10. Make Sure Your Presentation Can Run On Any Computer

Use PowerPoint s Package for CD (PowerPoint 2007 and 2003 ) or Pack and Go (PowerPoint 2000 and before) feature when burning your presentation onto a CD. In addition to your presentation, a copy of Microsoft’s PowerPoint Viewer is added to the CD to run PowerPoint presentations on computers that don t have PowerPoint installed.


Tags : , , , , ,

Lap band weight loss results #lap-band #weight #loss #system, #gastric #band, #limit #food #intake,

#

65% of their excess weight at 1 year. 1

WHY CHOOSE THE LAP-BAND ?

The Weight Loss Solution You’ve Been Looking For.

The ultimate reason to consider the LAP-BAND System is that you want to transform your life. You want to be able to enjoy a morning bike ride, or go on a second honeymoon, or chase your kids around the yard. You just want to feel better, both physically and emotionally. But first, you have to lose the extra weight safely and intelligently.

The LAP-BAND System can help you do that. It has been proven to provide significant weight loss weight loss that lasts.

Significant Results in 1 Year

The LAP-BAND is proven to provide an average of 65% excess weight lost at 1 year 1. It’s an effective way to lose weight gradually and keep it off long-term.

Does Not Alter Anatomy

A minimally-invasive procedure places the band around your stomach to reduce the amount of food that you can eat at one time. No amputation of the stomach is required.

Life-Changing Transformations

On average, patients kept off 60% of their excess body weight after five years of having the LAP-BAND . Most tend to lose about 6 inches off their waistline and hips. 2

Renewed Health

Weight loss following the LAP-BAND procedure has been shown to improve or resolve serious weight-related medical conditions, such as diabetes and asthma 3-6 .

HOW IT WORKS

Safe and Effective Gastric Band Technology

The LAP-BAND is an adjustable gastric banding system that has been designed and engineered to help with safe and effective weight loss. Since 1996, over 800,000 people worldwide have chosen the LAP-BAND System, with hundreds of thousands achieving lasting, healthy weight loss. 7

Improved Portion Control

A healthy diet is key to meaningful and long-lasting weight loss results. The LAP-BAND is a tool that is designed to help you improve your portion control and encourage a well-balanced diet. A gastric band is placed around the top of your stomach during a minimally invasive procedure to help you feel full faster and longer. A support team of LAP-BAND specialists can offer support and encouragement throughout your weight loss journey to help you adapt to your new, healthy lifestyle.

Long Term Results

A healthy diet is key to significant and long-lasting weight loss results. The LAP-BAND is a tool that is designed to help you improve your portion control and encourage a well-balanced diet. A gastric band is placed around the top of your stomach during a minimally invasive procedure to help you feel full faster and longer. A support team of LAP-BAND specialists can offer support and encouragement throughout your weight loss journey to help you adapt to your new, healthy lifestyle.

Adjustable

You don t have to worry about making permanent changes to your anatomy or a difficult recovery from a major weight loss surgery. Adjustments to the LAP-BAND are made through a discreet and carefully placed access port that is connected to the end of the silicone tubing from the gastric band. Your surgeon will secure the access port into place, for an improved recovery and comfortable adjustments.

Feel full faster. Stay full longer.

The LAP-BAND helps you to feel full faster and stay full longer. It has been proven to provide significant weight loss and even help improve weight-related medical conditions. This can help you to live a healthier and more active lifestyle.

The LAP-BAND procedure helps to reduce the amount of food consumed at at one time, helping you feel full faster and stay full longer.

The LAP-BAND is designed to help you lose excess weight at a gradual and healthy pace. This will help produce results that are effective and long lasting.

The LAP-BAND can be adjusted to meet your personal needs and weight loss goals. Your LAP-BAND specialist can help you to discover what is best for your health.

JESSICA LOST 115 LBS.

“I decided that I needed to change, and I was the only person who could do that.”

The LAP-BAND helped Jessica to completely transform her life. She wasn t happy with herself and found constant struggle in her daily life. Jessica feels that the LAP-BAND has been an overall positive experience for her.

Are you looking for a change in your life? Jessica s story just might inspire you to take the first step and transform your life.

Are you ready to take control of your life?

The LAP-BAND System is an effective weight loss solution that doesn t involve tactics like diet pills or invasive surgery. Choosing the right weight loss practice can help you achieve your goals and keep the weight off indefinitely. A qualified physician can provide you with personalized, quality care and supportive encouragement throughout your weight loss journey.

Important LAP-BAND System Safety Information

Indications: The LAP-BAND System is indicated for weight reduction for patients with obesity, with a Body Mass Index (BMI) of at least 40 kg/m 2 or a BMI of at least 30 kg/m 2 with one or more obesity-related comorbid conditions. It is indicated for use only in adult patients who have failed more conservative weight reduction alternatives, such as supervised diet, exercise and behavior modification programs. Patients who elect to have this surgery must make the commitment to accept significant changes in their eating habits for the rest of their lives.

Contraindications: The LAP-BAND System is not recommended for non-adult patients, patients with conditions that may make them poor surgical candidates or increase the risk of poor results (e.g. inflammatory or cardiopulmonary diseases, GI conditions, symptoms or family history of autoimmune disease, cirrhosis), who are unwilling or unable to comply with the required dietary restrictions, who have alcohol or drug addictions, or who currently are or may be pregnant.

Warnings: The LAP-BAND System is a long-term implant. Explant and replacement surgery may be required. Patients who become pregnant or severely ill, or who require more extensive nutrition may require deflation of their bands. Anti-inflammatory agents, such as aspirin, should be used with caution and may contribute to an increased risk of band erosion.

Adverse Events: Placement of the LAP-BAND System is major surgery and, as with any surgery, death can occur. Possible complications include the risks associated with the medications and methods used during surgery, the risks associated with any surgical procedure, and the patient s ability to tolerate a foreign object implanted in the body. Band slippage, erosion and deflation, reflux, obstruction of the stomach, dilation of the esophagus, infection, or nausea and vomiting may occur. Reoperation may be required. Rapid weight loss may result in complications that may require additional surgery. Deflation of the band may alleviate excessively rapid weight loss or esophageal dilation.

Important: For full safety information please click here, talk with your doctor, or call Apollo Customer Support at 1-855-551-3123.

CAUTION: Rx only.

  1. Robert Michelson, Diane K. Murphy, Todd M. Gross, and Scott M. Whitcup. LAP-BAND for Lower BMI: 2-Year results from the Multicenter Pivotal Study. Obesity (2013) 21: 1148-1158.
  2. Ray James, Ray Shahla. Safety, efficacy, and durability of laparoscopic adjustable gastric banding in a single surgeon U.S. community practice. Surgery for Obesity and Related Diseases.
  3. Dixon John, Chapman Leon, O Brien Paul. Marked Improvement in Asthma After LAP-BAND Surgery for Morbid Obesity. Obesity Surgery. 1999.
  4. Dixon John, O Brien Paul. Health Outcomes of Severely Obese Type 2 Diabetic Subjects 1 Year After Laparoscopic Adjustable Gastric Banding. Diabetes Care, Volume 25, Number 2. February 2002.
  5. Dixon John, Schachter Linda, O Brien Paul. Sleep Disturbances and Obesity: Change Following Surgically Induced Weight Loss. Arch Intern Med/Vol 161. Jan 8, 2001.
  6. Dixon John, O Brien Paul. Gastroesophageal Reflux in Obesity: The Effect of LAP-BAND Placement. Obesity Surgery: 1999.
  7. Data on file. Apollo Endosurgery, Inc. Austin, TX. December 2012.
2017 Apollo Endosurgery, Inc. All rights reserved. Any third-party trademarks used herein are the property of their respective owners.

Tags : , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Writing an Effective Business Document #stock #market #websites


#business documents

#

Writing an Effective Business Document

Professional Writer and Editor

Though the format for writing has changed, people are doing as much writing (if not more) than they ever have. Writing effectively allows you to express your ideas clearly and coherently, and it is an essential part of corresponding with others in the workforce.

Most Jobs Require Writing e-mails, letters, memos, reports, analyses, project summaries, product descriptions, and the list goes on. The ability to write well is essential in obtaining a job (think r sum s and cover letters), in performing the job, and in being promoted. Those who do not write well and who make obvious grammar, spelling, and punctuation errors are at a disadvantage in the corporate world. To preserve your professional image, make sure that your writing is as effective as possible by following these guidelines:

Know the Purpose and Scope of Your Document
Before you begin writing, know the purpose for which you are writing and what you want your document to accomplish. As you write, keep your primary objective in mind (you could even type it at the top of your document and refer to it throughout the writing process, if needed; you can delete it when you are finished with the initial draft), and never stray from it. However, if in the course of your writing you discover that your focus has changed, that s okay. Simply make sure to revise your writing as needed to reflect your new purpose in order to maintain a clear, coherent document.

Tell readers early on how they will benefit from reading your document what they will be able to accomplish, what information they will be able to gain, what product or service they will be able to purchase that will make their lives better or easier, or in what other way they will be able to benefit from reading your document..

Identify (and Write to) Your Audience
Knowing to whom you are writing will help you determine the tone and content of your document. If you re not exactly sure who your audience is, ask yourself who you are writing the document for or who is most likely to benefit from what you are writing. If you are writing with the intent of selling a product or service to someone or promoting a cause, you may want to ask yourself: What age are my intended readers? What s their background? Where do they live? What stage of life are they in? What are their interests? What is important to them? These and similar questions will help you to target and write to your audience.

As you write, do be careful of technical and other jargon, acronyms, and abbreviations. Unless you are writing for a very specialized field, it is best to avoid jargon and to spell out acronyms and abbreviations on their first use. No matter your audience, you generally don t need to be overly stuffy or formal; a normal, conversational tone will usually do the job.

Understand the Needs of Your Reader
Once you have identified your audience, try to anticipate the information that your reader will want or need, and identify and include that information in your document as you write. Also try to address any potential arguments or concerns readers might have, and address those, as well.

Organize Your Document
Follow the standard format for the type of document you are writing, whether it be a memo, letter, e-mail, r sum , report, advertisement, project summary, or other communication.

For longer documents, start with an outline, and work from there. The beauty of word processors is that you can easily restructure your ideas later if necessary. Creating an outline helps you determine early on if you are including all of the information that you need to. To help you be as complete as you need to be, ask yourself who, what, where, when, why, and how. Who am I writing to? What is my purpose? And so on. Though you will not always need to answer all of these questions in your documents, you will probably want to include information to answer most of them most of the time.

In your introduction, tell the reader the purpose of your document and what you want him or her to do. In subsequent paragraphs, group related information together, and generally include only one key point in each paragraph or section. When listing information in paragraph format, use first, second, third, and so forth, or use a bulleted list, in order to help your reader easily follow the organization of your document.

For longer works, also use headings and subheadings to indicate the sections of your document. Such visible structure allows readers to find the information that they need quickly and easily.

In your conclusion, restate the main purpose of your document, and tell the reader what you want her or him to do with the information you are providing, whether that be to buy a product or service, change or adopt a company policy, give you a promotion, etcetera.

Identify the Benefits to the Reader
Especially for advertising, sales copy, and other documents meant to persuade, identify and emphasize the benefits of a product, service, or policy, for example, rather than just its features.

Our newest line of express buses has built-in Wi-Fi, AC power outlets, and individual reading lights.


Tags : , , , ,

Writing an Effective Business Document #registered #business #names


#business documents

#

Writing an Effective Business Document

Professional Writer and Editor

Though the format for writing has changed, people are doing as much writing (if not more) than they ever have. Writing effectively allows you to express your ideas clearly and coherently, and it is an essential part of corresponding with others in the workforce.

Most Jobs Require Writing e-mails, letters, memos, reports, analyses, project summaries, product descriptions, and the list goes on. The ability to write well is essential in obtaining a job (think r sum s and cover letters), in performing the job, and in being promoted. Those who do not write well and who make obvious grammar, spelling, and punctuation errors are at a disadvantage in the corporate world. To preserve your professional image, make sure that your writing is as effective as possible by following these guidelines:

Know the Purpose and Scope of Your Document
Before you begin writing, know the purpose for which you are writing and what you want your document to accomplish. As you write, keep your primary objective in mind (you could even type it at the top of your document and refer to it throughout the writing process, if needed; you can delete it when you are finished with the initial draft), and never stray from it. However, if in the course of your writing you discover that your focus has changed, that s okay. Simply make sure to revise your writing as needed to reflect your new purpose in order to maintain a clear, coherent document.

Tell readers early on how they will benefit from reading your document what they will be able to accomplish, what information they will be able to gain, what product or service they will be able to purchase that will make their lives better or easier, or in what other way they will be able to benefit from reading your document..

Identify (and Write to) Your Audience
Knowing to whom you are writing will help you determine the tone and content of your document. If you re not exactly sure who your audience is, ask yourself who you are writing the document for or who is most likely to benefit from what you are writing. If you are writing with the intent of selling a product or service to someone or promoting a cause, you may want to ask yourself: What age are my intended readers? What s their background? Where do they live? What stage of life are they in? What are their interests? What is important to them? These and similar questions will help you to target and write to your audience.

As you write, do be careful of technical and other jargon, acronyms, and abbreviations. Unless you are writing for a very specialized field, it is best to avoid jargon and to spell out acronyms and abbreviations on their first use. No matter your audience, you generally don t need to be overly stuffy or formal; a normal, conversational tone will usually do the job.

Understand the Needs of Your Reader
Once you have identified your audience, try to anticipate the information that your reader will want or need, and identify and include that information in your document as you write. Also try to address any potential arguments or concerns readers might have, and address those, as well.

Organize Your Document
Follow the standard format for the type of document you are writing, whether it be a memo, letter, e-mail, r sum , report, advertisement, project summary, or other communication.

For longer documents, start with an outline, and work from there. The beauty of word processors is that you can easily restructure your ideas later if necessary. Creating an outline helps you determine early on if you are including all of the information that you need to. To help you be as complete as you need to be, ask yourself who, what, where, when, why, and how. Who am I writing to? What is my purpose? And so on. Though you will not always need to answer all of these questions in your documents, you will probably want to include information to answer most of them most of the time.

In your introduction, tell the reader the purpose of your document and what you want him or her to do. In subsequent paragraphs, group related information together, and generally include only one key point in each paragraph or section. When listing information in paragraph format, use first, second, third, and so forth, or use a bulleted list, in order to help your reader easily follow the organization of your document.

For longer works, also use headings and subheadings to indicate the sections of your document. Such visible structure allows readers to find the information that they need quickly and easily.

In your conclusion, restate the main purpose of your document, and tell the reader what you want her or him to do with the information you are providing, whether that be to buy a product or service, change or adopt a company policy, give you a promotion, etcetera.

Identify the Benefits to the Reader
Especially for advertising, sales copy, and other documents meant to persuade, identify and emphasize the benefits of a product, service, or policy, for example, rather than just its features.

Our newest line of express buses has built-in Wi-Fi, AC power outlets, and individual reading lights.


Tags : , , , ,

Effective Business Presentation 101 #starting #your #own #business


#business presentation

#

5 Ways to Give Effective Business Presentations

How to give Effective Business Presentations

In our day-to-day life, we are in the habit of presenting, may it be in the form of sharing the highlights of our day, voicing out ideas and opinions, or chatting about our work.But in business, giving the best and effective presentations is a must, in order to close more leads and sales. Giving a presentation about your business and latest projects with clients or stakeholders or with a large audience, can be stressful or a bliss. It depends on how you prepare and take the experience.

Preparation and effective delivery are the most important steps for you to give the best business presentation and close that important deal and generate more sales.

In this article, I will outline 5 ways to give Effective Business Presentations:

1. Connect with your audience

Your presentation must fit the occasion and audience you are speaking to. For example, when you re presenting to high- profile clients, your presentation must be formal, organized and businesslike. But when you re speaking to students or friends, your presentation must be more simple and casual.

One of the best way to connect with your audience is to animate your presentation by putting popular quotes. Engage with your audience by asking questions that resonates with what they value.

Make your presentation touch at a personal level- how would your product and service make a difference on their lives, how does your products and services add value to your customers? Ask them questions and interact with your audience during your presentation.

2. Paint a picture in your audience minds

Let them picture out your idea, products, and services by placing pictures and images in your presentation. There s truth to the saying that, A picture paints a thousand words. But make sure to pick out great images and visuals that tell a moving story about your business, products and services.

Your presentation must leave a lasting impression on their minds long after they ve gone back to their offices or homes. That s why visuals are great since it lasts longer and can also be shared in the various social media sites.Convey your thoughts clearly by putting relevant content in your presentation. The flow of presentation looks like this:

    Flow of Presentation
  • The Opening: Grab the audience attention
  • Body: Substance and Purpose
  • Closing: Summary of Main points and Highlights

3. Put incredibly great content

Make your presentation count by putting content that matters. Don t be too wordy and stuffing your audience with too much content. The purpose of presentation is interaction, which means that, it is the backdrop and the highlight of your speech, so make it count.

Presentation also serves as your guide so that you know where to emphasize, pause, ask questions and elaborate more on the topic. Presentation also acts a promotion of your business, products and services.

4. Use statistics and data

One important thing to put in your presentations are charts and graphs based on research and statistics. This statistics must align with the purpose of your presentation. But don t make it too technical that your audience would need to look up a dictionary, almanac or Google for the definition of terms. Make your presentation as basic as possible and understandable by people of various demographics and background.

As Albert Einstein said, Make it simple, but not simpler.

5. You are the presentation

Presentations does not work when you the presentor is not an effective and confident speaker to talk about the subject. That means, the success of the presentation relies on you who delivers the content to your clients or audience.

Be confident and eliminate ahh, uhmms, you know in your speech. Be mindful of your body language so that it will convey authority, confidence and assurance that communicates to your audience.

Buddy up with a colleague or friend and practice your presentation beforehand. Be knowledgeable of the subject and data you re speaking about in the presentation beforehand. And, during your presentation, have a clear voice and tone and put emphasis on the most important topics in the presentation.

Add a sense of humor to make the presentation more interesting and entertaining for your audience.

And always remember, you are part of the presentation, so portray authority and confidence on the subject.

One of the great and effective speakers of our century is the late Steve Jobs. In one of his great speeches, Steve Jobs said, Stay hungry, and Stay foolish. In that light, we must continuously learn and hone our craft may it be in speaking, presenting, selling, working out tasks, and managing business.

FG Business Writer


Tags : , , ,

How to Create an Effective Business Continuity Plan #custom #business #cards


#business continuity plan

#

How to Create an Effective Business Continuity Plan

We rarely get a head’s up that a disaster is ready to strike. Even with some lead time, though, multiple things can go wrong; every incident is unique and unfolds in unexpected ways.

This is where a business continuity plan comes into play. To give your organization the best shot at success during a disaster, you need to put a current, tested plan in the hands of all personnel responsible for carrying out any part of that plan. The lack of a plan doesn’t just mean your organization will take longer than necessary to recover from an event or incident. You could go out of business for good.

How Business Continuity, Disaster Recovery Plans Differ

Business continuity (BC) refers to maintaining business functions or quickly resuming them in the event of a major disruption, whether caused by a fire, flood, epidemic illness or a malicious attack across the Internet. A BC plan outlines procedures and instructions an organization must follow in the face of such disasters; it covers business processes, assets, human resources, business partners and more.

Many people think a disaster recovery plan is the same as a business continuity plan, but a DR plan focuses mainly on restoring IT infrastructure and operations after a crisis. It’s actually just one part of a complete business continuity plan, as a BC plan looks at the continuity of the entire organization. Do you have a way to get HR, manufacturing, and sales and support functionally up and running so the company can continue to make money right after a disaster?

For example, if the building that houses your customer service representatives is flattened by a tornado, do you know how those reps can handle customer calls? Will they work from home temporarily, or from an alternate location? Companies such as SunGard sell access to cubicles that include a desk, phone and computer in their recovery centers, along with server- and device-based DR services.

Note that a business impact analysis (BIA) is another part of a BC plan. A BIA identifies the impact of a sudden loss of business functions, usually quantified in a cost. Such analysis also helps you evaluate whether you should outsource non-core activities in your BCP, which can come with its own risks. The BIA essentially helps you look at your entire organization’s processes and determine which are most important.

Why Business Continuity Planning Matters

Whether you operate a small business or a large corporation, you strive to remain competitive. It’s vital to retain current customers while increasing your customer base — and there’s no better test of your capability to do so than right after an adverse event.

Because restoring IT is critical for most companies, numerous disaster recovery solutions are available. You can rely on IT to implement those solutions. But what about the rest of your business functions? Your company’s future depends on your people and processes. Being able to handle any incident effectively can have a positive effect on your company’s reputation and market value, and it can increase customer confidence.

First, Create a Business Continuity Plan

If your organization doesn’t have a BC plan in place, start by assessing your business processes, determining which areas are vulnerable, and the potential losses if those processes go down for a day, a few days or a week. This is essentially a (BIA).

Next, develop a plan. You can use any number of free templates available online or find an actual plan published by an organization similar to yours and modify it as needed.

There are six general steps involved in creating a business continuity plan:

  1. Identify the scope of the plan.
  2. Identify key business areas.
  3. Identify critical functions.
  4. Identify dependencies between various business areas and functions.
  5. Determine acceptable downtime for each critical function.
  6. Create a plan to maintain operations.

One common business continuity planning tool is a checklist that includes supplies and equipment, the location of data backups and backup sites, where the plan is available and who should have it, and contact information for emergency responders, key personnel and backup site providers.

Remember that the disaster recovery plan is part of the business continuity plan, so check with your IT department to ensure it has or is actively developing a DR plan.

As you create your plan, consider interviewing key personnel in organizations who have gone through a disaster successfully. People generally like to share “war stories” and the steps and techniques (or clever ideas) that saved the day. Their insights could prove incredibly valuable in helping you to craft a solid business continuity plan.

Then, Test Your Business Continuity Plan

You have to rigorously test a plan to know if it’s complete and will fulfill its intended purpose. Many organizations test a business continuity plan two to four times a year. The schedule depends on your type of organization, the amount of turnover of key personnel and the number of business processes and IT changes that have occurred since the last round of testing.

Common tests include table-top exercises, structured walk-throughs and simulations. Test teams are usually composed of the recovery coordinator and members from each functional unit.

A table-top exercise usually occurs in a conference room with the team poring over the plan, looking for gaps and ensuring that all business units are represented therein.

In a structured walk-through. each team member walks through his or components of the plan in detail to identify weaknesses. Often, the team works through the test with a specific disaster in mind. Some organizations incorporate drills and disaster role-playing into the structured walk-through. Any weaknesses should be corrected and an updated plan distributed to all pertinent staff.

It’s also a good idea to conduct a full emergency evacuation drill at least once a year. This type of test lets you determine if you need to make special arrangements to evacuate staff members who have physical limitations.

Lastly, disaster simulation testing can be quite involved and should be performed annually. For this test, create an environment that simulates an actual disaster, with all the equipment, supplies, and personnel (including business partners and vendors) who would be needed. The purpose of a simulation is to determine if you can carry out critical business functions during the event.

During each phase of business continuity plan testing, include some new employees on the test team. “Fresh eyes” might detect gaps or lapses of information that experienced team members could overlook.

Finally, Review and Improve Your Business Continuity Plan

Much effort goes into creating and initially testing a BC plan. Once that job is complete, some organizations let the plan sit while other, more critical tasks get attention. When this happens, plans go stale and are of no use when needed.

Technology evolves, and people come and go, so the plan needs to be updated, too. Bring key personnel together at least annually to review the plan and discuss any areas that must be modified.

Prior to the review, solicit feedback from staff to incorporate into the plan. Ask all departments or business units to review the plan, including branch locations or other remote units. If you’ve had the misfortune of facing a disaster and had to put the plan into action, be sure to incorporate lessons learned. Many organizations conduct a review in tandem with a table-top exercise or structured walk-through.

How to Ensure Business Continuity Plan Support, Awareness

One way to ensure your plan is not successful is to adopt a casual attitude toward its importance. Every business continuity plan must be supported from the top down. That means senior management must be represented when creating and updating the plan; no one can delegate that responsibility to subordinates. In addition, the plan is likely to remain fresh and viable if senior management makes it a priority by dedicating time for adequate review and testing.

Management is also key to promoting user awareness. If employees don’t know about the plan, how will they be able to react appropriately when every minute counts? Although plan distribution and training can be conducted by business unit managers or HR staff, have someone from the top kick off training and punctuate its significance. It’ll have a greater impact on all employees, giving the plan more credibility and urgency.

Follow everything from CIO


Tags : , , , , , , ,