Tag: Digital

Authenticity Mandate: Business Communication in the Digital Era #internet #business


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An Authenticity Mandate: Business Communication in the Digital Era

Communication: “The imparting or exchanging of information or news.”

A humorist once said that the most powerful form of communication was the exchange of gossip between two people. Communication the act of sharing information and news is a primal need, regardless of culture, and as old as humankind.

Kit Bigelow with David Henderson

The Means or Instrumentality

There is confusion today between the essential elements and purposes of authentic communication and the latest technology.

Many stories written about today’s so-called “digital revolution” would lead us to assume that all of the new technological gadgets and online tools are magically changing us into better communicators.

In the frantic rush by many professional marketing, PR and advertising people to connect with core audiences, they are confusing technology for effective communications.

Companies and organizations believe that a Twitter account, Facebook page or new website will automatically make them more attuned to their audiences and that they will have a greater (and thus, louder) “voice” in the marketplace. There is a belief that new tools will make them more influential; that their opinions, products and services can be presented in exaggerated, unrealistic, or absolute terms; and that their audiences and the public will listen.

The reality, however, is that the answer is no, not necessarily true and not necessarily for the long term.

What the digital revolution has done is temporarily warp the expectations of companies, organizations, audiences and the public about communications in the digital era. Technology has not changed the enduring need for clear communications or for the exchange of credible news. What technology has altered is both the transmittal and mode of content rather than altering the purpose of communication itself, and therein lies confusion. Twitter limits use to 140-characters. There are times when a 2,000-word story would provide clearer communication.

The Core of Good Communications

Authentic, true communication results when its purpose is to impart a thought or opinion with the hope of a favorable response or positive feedback regardless of technology. It is the human desire to share news and information and, in the case of business, to create and maintain a customer.

Storytelling is universal and at the core of communications. We have grown up with stories, fables, legends. Stories are woven into the fabric of all cultures.

There is immense opportunity for business and organizations to step in and engage audiences through the timely appeal and influence of authentic news storytelling. While outdated and overworked tactics, such as press releases, are generally marketing masquerading as news, corporate storytelling provides substance, offers new meaning and gives a greater understanding to the public about products and services.

The late, legendary corporate leader Steve Jobs of Apple knew the secret to influential communications and how to connect with audiences. Standing on a stage, Jobs would hold a new iPhone or iPad, and share a revealing and very human story about his personal excitement when he realized how the new product might help us to be more creative and successful. He talked about the product’s value to us, not about himself or Apple. We connected with his excitement and flocked to buy his “i”-products.

What does a corporate or organization’s news story look like? Simply stated, it is a story that focuses on the value and benefit of services and products to consumers, clients, and audiences.

Steve Kayser a communications consultant in Cincinnati, Ohio recently wrote, “Storytelling content is the new advertising, marketing and PR. It’s a harsh new reality all businesses and employees have to face. They can still spend a fortune for advertising, marketing and PR campaigns, and get retro-returns on their investment. Or, they can do what people resonate with – storytelling.”

The benefit is that your company or organization can become a trusted source and resource to actively exchange news and information provided that it is consistently balanced, accurate and real news, and resists the narcissistic compulsion to promote and market. Share your own news stories – online, real-time.

Kayser writes, “Whatever business you’re in, you have a story. If it’s a good story, it informs, educates, entertains and helps people to find a solution to the problem they have.”

Kit Bigelow has has more than thirty years experience in issue, legislative and policy advocacy at the local, national and international levels. She has spoken and led workshops globally. www.KitBigelow.com .

The Beginning of the End for Many Senior Execs in PR


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Uk online degrees #forty, #five, #45, #degrees, #graphic, #design, #derby, #print, #litho #4, #colour,

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So this is our shop, here we create design work that goes all over the world, it still amazes me! But I guess that is the power of the Internet!

In the shop we can also print your short run digitally printed poster’s, flyer’s, leaflet’s, pretty much anything, including up to 60 page booklets at A4 A5.

We can also print posters up to A1 and

photocopy up to A0.

Dean, Jay, Sarah, Andy Alan

OUR NEW PURPOSE

REBUILT STUDIO IN BELPER

We try our very best to make things as easy

as possible for you during the design process, and when it comes to print just tell us what you want and we will sort it all out for you, no fuss!

Don’t just take our word for it.

You make this process super simple and I really appreciate all your work and assistance. You are a vital member of the What’s On! team and I look forward to continuing to work with you.

Cory Cassell
Mission, Vancouver, Canada

WE MAKE THE PROCESS AS EASY AS POSSIBLE FOR YOU

WORKING WORLDWIDE FROM BELPER

We are based in a small market town in Derbyshire called Belper, however as you can see by the testimonial to the left to the left this does not limit us.

We work with businesses all over the world including Canada, America, China, and all over Europe, however most of our customers are here in the UK

We also repair Apple Mac Computers, we offer a buy install service too.
Call 01773 880 365 for more information.


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Austin – Williams, Long Island Advertising Agency, New York, digital marketing agency austin.#Digital #marketing

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Welcome to the Austin Williams Marketing Agency.

Ideas that inspire action are what Austin Williams is all about. Our success is measured by the results we produce for clients in today’s most competitive fields: healthcare, higher education, financial services and professional services. It’s no wonder we were recognized as one of the 100 fastest-growing agencies in the nation. The thing about numbers is they speak the truth. And truth is a powerful way to build a brand.

The Work

Digital marketing agency austin

Digital marketing agency austin

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Digital marketing agency austin

Digital marketing agency austin

The Services

Branding

More than logos, we create compelling, differentiating brand stories that deliver immediate impact, foster lasting relationships and yield long-term results.

Digital Marketing Strategy

Nothing cookie-cutter here. We customize every digital campaign, drive efficiencies by market, media and tactic—and manage it all in real time—for maximum ROI.

Media Planning Buying

We know how to make the most of your media dollars with plans that deliver maximum value and are as creative as the creative itself.

Marketing Research Performance Analytics

We’re fanatics about analytics. They’re how we create ideas that inspire your targets to take the actions you seek—and make the most of your campaign ROI.

Public Relations

They say PR is the art of getting someone else to tell your story to other people. We’re artists.

Website Design Development

We don’t just build responsive sites, we build sites that respond to users’ needs and desires for a spectacular experience that creates a strong connection—and inspires action.

The Agency

ACCOUNTABLE

We hold ourselves fully responsible for our clients’ success. We set goals up front, identify KPIs—and deliver on them. No wonder we have partnerships with clients that have thrived for more than 12 years.

When your ideas are based on strategic insight, you can take risks that move people and business. We’re not afraid to disrupt convention: In fact, that’s how we create new market opportunities and double ROI in existing ones.

EXPERIENCED

A full-service agency with 45 advertising and marketing pros—many of who hail from Madison Avenue—we’ve got the talent and resources in-house to get things done (and drive results) expertly and efficiently.

Austin Williams

125 Kennedy Drive, Suite 100

Hauppauge, New York 11788

Manhattan, New York

Southampton, New York

© 2017 Austin & Williams. All Rights Reserved.

Digital marketing agency austin

Digital marketing agency austin

Main Menu

Specializations

Services

Latest Tweets

  • Web designers can save time and money – and get better results – using this simple approach. https://t.co/woDtFDcaY5#AWblog 2 hours ago
  • Building or redesigning your website? The benefits of #ADA compliance are many! #AWbloghttps://t.co/GODoMkerHv 7 days ago
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Dish Network – Colee Hammock – Antennas – Satellites Sales #hd #receivers, #home #theater

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Colee Hammock – Fort Lauderdale. FL

Dish Network was established in 1980, in Colee Hammock Fort Lauderdale, FL – Broward County and is a business listed in the categories Satellite Dishes Television, Television Cable Catv ?>

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ESI Estech Systems #esi, #estech #systems, #estech #systems #inc., #cloud, #cloud #business #phones, #cloud

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Estech Systems, lnc. (ESl) Highlights:

  • Celebrating 30 years in business
  • Provider of end-to-end business solutions
  • Full solutions portfolio (Cloud, Hybrid, Pure IP SIP dial tone)
  • 1,500+ Certified Partners nationwide
  • 400,000+ solutions sold
  • Billions of minutes called in the Cloud
  • Thousands of National Accounts
  • American-engineered technology
  • U.S.-based, best-in-class Technical Support
  • Network Operations Center (NOC) located in Plano,TX

The most integrated Cloud PBX in the market

Cloud Services

Simple and intuitive cloud communications, plus all the robust features you need to boost efficiency and control costs.
Learn More.

Hybrid Cloud Services

Not ready for the cloud just yet? Get the reliability of an on-premises solution with the flexibility of VoIP.
Learn More.

On-Premises Products

Sophisticated, yet simple with unique call-handling features that are easy to use and manage.
Learn more.

What We Believe

Business doesn’t get done without communication.
That’s why we believe that business communications shouldn’t only be powerful. They must also be easy and intuitive to use.

We believe that you should have it all. Not only should your communications solution offer simplicity. Choosing an ESI solution gives you a competitive edge – whether you select a cloud, on-premises solution or a mix. You can’t go wrong with ESI.

“Technology is everywhere, yet most users don’t leverage the full power of these solutions to drive business. Features and functions meant for productivity are simply too complicated and therefore go unused.

At ESI, our focus is on making intelligent technology that is intuitive and easy to use, empowering employee productivity to fuel customer satisfaction.”
-George Platt, ESI CEO

Blog

News

ESI Introduces the First “Smartphone” for the Desktop with the ePhone7

ESI Reveals Enhanced Ditto Mobile Application to Support the Mobile Workforce

ESI Outlines Best Practices for Balancing Employee and Company Expectations with BYOD

ESI Outlines Five Keys to Successfully Selling and Marketing Cloud Solutions

Featured Customer Story

The Most Powerful Business Phone You Will Ever Use


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Digital Advertising Network Inc: Private Company Information #digital #advertising #network #inc. #company #information, #key

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Company Overview of Digital Advertising Network Inc.

Company Overview

Digital Advertising Network Inc. provides traditional out of home advertising services through a network of satellite digital screens to the food courts of shopping malls and other high traffic venues in Canada. The company’s DANCAST solutions include an array of two or more side-by-side satellite or Internet fed displays, which behave as a single imaging device. Its services are used by advertisers to reach the consumer at the point of sale, build brand awareness and recognition, support retail distribution, influence distribution channels, and facilitate co-op and promotional advertising programs, as well as target consumers with time of day, week, month, or seasonal messages. The company.

Digital Advertising Network Inc. provides traditional out of home advertising services through a network of satellite digital screens to the food courts of shopping malls and other high traffic venues in Canada. The company’s DANCAST solutions include an array of two or more side-by-side satellite or Internet fed displays, which behave as a single imaging device. Its services are used by advertisers to reach the consumer at the point of sale, build brand awareness and recognition, support retail distribution, influence distribution channels, and facilitate co-op and promotional advertising programs, as well as target consumers with time of day, week, month, or seasonal messages. The company was founded in 1999 and is based in Montreal, Canada. As of October 19, 2006, Digital Advertising Network Inc. operates as a subsidiary of Neo Advertising SA.

Montreal, QC H2Z 1G6

Key Executives for Digital Advertising Network Inc.

Chief Executive Officer and President

Chief Operating Officer and Executive Vice President

Director of Sales

Compensation as of Fiscal Year 2017.

Similar Private Companies By Industry

1000 Islands Publishers Ltd.

10net Managed Solutions Ltd.

11 Television Canada

1486781 Ontario Limited

Recent Private Companies Transactions

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The 15 Most Popular Online Payment Solutions #ecommerce,mobile #payments,paypal,finance,online #payment,digital #payments


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The 15 Most Popular Online Payment Solutions

Serial entrepreneur, mentor, advisor and co-founder of YoungEntrepreneur.com

December 6, 2016

There s no denying that when it comes to accepting and receiving payments, PayPal is the reigning champion. In fact, it s the de facto online payment solution for online customers, freelancers, and business owners.

While people tend to love PayPal for a variety of reasons, technology has opened the door for a number of competitors to challenge PayPal by offering cheaper frees, faster transactions, and enhanced security. Here are 15 of those alternatives.

1. Due

Due made a name for itself through its innovative time-tracking and invoicing tools, which are especially useful for freelancers and small business owners. More recently, Due has allowed users to start accepting secure online payments for just a 2.7 percent transaction rate. Due also accepts global payments, which typically occur within two business days, as well as a digital wallet to send or receive money to anyone in the world instantly with little to no cost. It even has an e-bank where you can store your cash online.

2. Stripe

Stripe has fascinated users for the last couple of years with its powerful and flexible API. This means that you can tailor the platform to meet your specific needs, whether you re running a subscription-based company or an on-demand marketplace. Stripe integrates with hundreds of other applications, so even if you re not a professional coder, you can get up and running quickly. The lack of setup, monthly, or hidden fees is an added bonus.

3. Dwolla

Dwolla has similar features to PayPal when it comes to transferring funds, but thanks to its API, it focuses more on bank transfers, or Automated Clearing House (ACH) payments. so users can create a customized payment solution where payments are received within a day. Best of all, transactions are free.

4. Apple Pay

If you re a merchant, then it s time to consider accepting Apple Pay. Transactions are faster and more secure, since Apple Pay uses touch ID confirmation. In other words, a customer can use their fingerprint to pay for their takeout pizza. Apple Pay is still relatively young, but don t be surprised if the service will adapt to support older machines. Also, word on the street is that Apple is working on a P2P payments system within iMessage.

5. Payoneer

Payoneer is one of the oldest global payment processing services. It is available in more than 200 countries and accepts 150 different currencies. Receiving payments is free, and the platform includes a flexible API that grows with your business. Like PayPal, you can receive a plastic MasterCard if you aren t ready to go 100 percent digital.

6. 2Checkout

2Checkout is another trusted payment platform that allows users to accept credit cards, debit cards, and PayPal globally. It s available in 87 different languages, offers advanced fraud protection, integrates with hundreds of online shopping carts, and allows you to automatically bill customers with recurring billing.

7. Amazon Payments

If you want to give customers peace of mind, then accept payments through Amazon. Whenever they make a purchase on your site, they automatically go through Amazon s checkout. This means that they ll use their Amazon credentials, which makes the checkout process more convenient and trustworthy.

8. Square

Square changed the game when it introduced its magstripe reader, allowing business owners to swipe credit cards anywhere for a 2.75 percent transaction fee per swipe. However, you can also send electronic invoices, and ultimately get paid, through the Square Cash App.

9. Payza

With this popular service, you can send or receive payments from anyone in the world in just a matter of minutes. It also has a cool and easy-to-use interface, offers a robust and unique security system, and provides dedicated support and it s free to sign up. What s most interesting about Payza is that on top of receiving and withdrawing funds from a bank account and credit card, it also accepts bitcoin.

10. Skrill

Skrill has become a popular alternative to PayPal thanks to features like instant withdrawals and deposits, low transaction fees, exclusive offers, the ability to accept from 40 currencies, and being able to send text messages directly from your account. If you refer a friend, the company will put 10 percent of the fees they generate from paying or sending money into your Skrill account for an entire year.

11. Venmo

Even though PayPal acquired Venmo, the fundamental principles are different between the two. PayPal is used for making simple transactions for either personal or professional purposes. Venmo is used by individuals who consider themselves social spenders. In other words, it s like a hybrid of PayPal and a social network like Facebook, since transactions are shared on an online feed. So whenever a friend pays back a friend, it s shared publicly.

12. Google Wallet

Once known as Google Checkout, Google Wallet is an online payment service that allows users to send safe, simple, and speedy money transfers from their browser, smartphone, or Gmail account. You can store credit cards, debit cards, loyalty cards, and even gift cards to your account.

13. WePay

WePay prides itself on its top-notch customer service and fraud protection. Merchants, however, like the fact that customers can make their purchases without having to leave their site, thanks to a virtual terminal. WePay also offers Know Your Customer collection and risk management and can be used for invoicing, event ticketing, and marketing automation.

14. Intuit GoPayment

Intuit is almost indispensable for a small business owner. Besides being able to accept payments both online and in person with the mobile GoPayment credit card processor, Intuit can assist you with payroll and calculating taxes. The most promising features is the low monthly rate of $19.95, which only charges a 1.6 percent charge for credit card swipes, as opposed to the standard 2.40 percent rate.

15. Authorize.net

You can t leave out Authorize.net. After all, it s been processing payments since 1996! It s also the Internet s most widely-used payment gateway and has been the recipient of the Achievement in Customer Excellence (ACE) award from 2008 to 2016. Even though the company has been around for twenty years, it stays current with trends, like being able to accept Apple Pay. No wonder the company is so widely regarded!

Today, online businesses have more payment platform options than ever before. Each platform comes with its own advantages and fallbacks, and it s up to you to find out which is best for your business. Which payment platforms have simplified your business transactions in the past? Which platforms do you plan on trying?

Screenshots taken on 11/15/16

Editor s note: Due is a content partner of Entrereneur.com.

6 Challenges for Family Businesses (and How to Overcome Them)

Adam Toren is a serial entrepreneur, mentor, investor and co-founder of YoungEntrepreneur.com. He is co-author, with his brother Matthew, of Kidpreneurs and Small Busines.


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Signs Banners San Antonio TX Custom Signs, Banners, Graphics, Flags #signs, #banners, #signs #express,

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Welcome to Xpress Signs. We Get Your Message Noticed.

For all types of signs, banners and graphics, Xpress Signs™ is your reliable source!
  • We utilize state of the art CAD/CAM sign fabrication technology and good old fashioned craftsmanship to professionally produce your signs and banners in a wide variety of materials for any application
  • Licensed, insured & bonded Installations. Commercial Sign Erector License # SC-915156
  • San Antonio and surrounding area’s premier sign, banner and graphics supplier

Alamo Downs Business Park
7042 Alamo Downs Parkway
Suite 250
San Antonio, Texas 78238
210.523.1003 / 800.804.4716


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Security Camera, Security DVR System and PC Base DVR Surveillance Systems #security #camera, #security

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Featured Security Cameras / Surveillance Products

Why should I have a security camera DVR system?

Having a security camera system may decreases the chances of a burglary and act as loss prevention during operation hours. Even if the security DVR system does not keep a burglar from breaking in, it may cause the burglar to stay a shorter amount of time and may provide evidence of the burglary.

What should a security camera, security DVR system include?

Most security DVR systems include the security camera which can be combination of different cameras like Dome Camera, Bullet Camera, C-Mount or Infrared the DVR (Digital Video Recorder) Power supply and a monitor. It is best that all exterior potential points of entry have and sensitive area have security camera covering those areas. Security DVR, security camera should not be used as the only means of detection because they do not detect someone until they are already in the premises.

If you are looking for a security camera, video surveillance system or a digital video recorder, then we have the solution for you ; DVR Master store is your ultimate source for all your surveillance and security camera needs. We specialize in digital security surveillance technology. Buy online PC Based DVR, Stand Alone DVR’s, CCTV cameras and capture cards, remote video surveillance and security system.

Surveillance System Security Camera Consultation

DVRMaster is proud to offer you free unlimited consultation to setup your video surveillance DVR, we have certified security camera and CCTV experts standing by to answer all your security camera, digital video recorder (DVR), and CCTV questions. Our security camera consultant are professional in specs and field experience, our consultant gained experience in design, installation and servicing security camera systems for more than 10 years.

Custom Security Camera and Surveillance Systems with Remote Access

DVRMaster computer based security DVR and surveillance systems offers you state of the-art remote access to your cameras from anywhere using any internet access. DVRMaster security systems provide any feature available from remote view of recorded video, triplex functionality, around the clock or built in motion detection technology, PTZ camera control, scheduled recording and more. We have video Surveillance Camera System with 4, 8, 16, and 32 Security Camera channels. DVRMaster.com surveillance system offers smart advanced Playback functionality, export video function, and more.

High End Professional Security Camera

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Our security DVR systems and security cameras features digital recording, motion detection, signal detection, remote monitoring and recording of up to 32 CCTV cameras simultaneously in MPEG4 and H-264 Technology, total control of host settings via remote computer, PTZ Support, input trigger recording, full network compatibility, and outstanding digital video image quality.

Video / DVR System Software

DVRMaster.com software is included as part of the DVR system, and gives you the freedom to monitor, record and control your home or business from anywhere in the world! Video can be transmitted over standard phone lines, networked computers (LAN or WAN) as well as the Internet.

Call Us now for your free consultation at 1-888-925-3235

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Testimonials

I have purchased a few systems through DVR Master. Each time I have made a transactions, had a warranty issue or just a general question, I have been extremely satisfied with the results. Service is prompt and prices are extremely competitive. In dealing with Leah (my contact for the company) she never disappoints and has always gone above and beyond to make sure we get the five star service experience. 10/10 I highly recommend!
A.J. Taylor
General Manager
Galaxy Tulare 10,Tulare, CA

I have been using DVR Master and service for the last 8 years. That’s because I can always count on the DVR Master team for the best products, best pricing and superior customer Service time and time again. They go out of their way to make sure I am always a satisfied customer. Leah is our rep and she goes out of her way to support us. I highly recommend DVR Master.
Doug Reeder
Owner
Ore-Com Telecommunications, LLC, Portland, OR

Kudos for Jessica. I just wanted to take a moment and express my heartfelt thanks for your knowledge of your product line, your skills in navigating your systems, your responsiveness both online and on the phone and your excellent customer service attitude. It is people like you that engender long term customer relationships that are foundational to any organization’s success over the long term.
Bradley Young
Charleston, WV

I want to say thank you for the excellent tech support from DVR Master and much thanks to Jessica for helping us get the tech support that we needed for remote access. We also want to thank the management and tech support team for a job well done and great customer support. We look forward to doing more business with your company.
Thomas
IT Director
Orangeburg, SC

Leah and the tech support team are Knowledgeable and helpful in advising on and supporting their products. Thanks.
Junaid Ali
CEO
Collabotive Inc. Plano, TX

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